Home Detail
homedetail.co.ukHome Detail receives an EcomScout Rating of S (75/100), ranking #1,241 out of 1,108,779 Shopify stores we track. This Furniture Home & Garden store attracts 1.9M visits per year with estimated revenue of $598.8K - $1.3M/mo. It offers 1.1K products at an average price of £236.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: paid 49%, organic 14%, direct 14%, referral 5%.
Product pricing: Average price of £236 (range: £79 – £799) — ≈ $300 USD. Positioned in the premium segment.
Ad spend: Estimated $4/mo in paid search ($48/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.2/5 based on 5,026 reviews. Good standing with customers.
Top markets: GB (83%), PK (12%), US (2%).
Best-selling product: Nairn Tartan Recliner Chair, Grey (£199). Other top sellers include 12L Ometa Pure Dehumidifier, Black, Taylor Kids Wooden Bed Single House, White, Nairn Tartan Recliner Chair, Beige.
Furniture Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Furniture market generates $7M/month across 4,835 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •89% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Furniture stores earn $11K+/month
- •This store outperforms 87% of Furniture competitors
- •Chairs shows highest opportunity with $1,673 median revenue and medium competition
- •High average order value ($253) suggests premium positioning works well
Top Apps in Furniture
Best Selling Products
#1Nairn Tartan Recliner Chair, Grey
£199≈ $253
#212L Ometa Pure Dehumidifier, Black
£89≈ $113
#3Taylor Kids Wooden Bed Single House, White
£79≈ $100
#4Nairn Tartan Recliner Chair, Beige
£199≈ $253
#5Montana Sofa Bed Faux Leather with Chrome Legs, Black Faux Leather
£199≈ $253
#6Chesterfield Velvet Fabric 3 Seater Sofa, Grey
£399≈ $507
#7Canberra Accent Tub Chair, Grey Tartan Fabric
£99≈ $126
#8Hugo Fabric Pull-Sofa Bed, Dark Grey Linen
£269≈ $342
#9Michigan Fabric Sofa Bed Duo Contrast Fabric With Chrome Legs, Grey & Charcoal Fabric
£229≈ $291
#10Atlanta Fabric Sofa Bed, Rainbow Patchwork Fabric
£129≈ $164
≈ $300 USD
Range: £79 - £799
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$4
Google Ads estimate
Yearly Ad Budget
$48
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|
Trustpilot Rating
5,026 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Strong revenue performance and growth
- Excellent traffic and growth metrics
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
- High-quality product catalog
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
Shopify Theme
Tech Stack & Apps
Browse All Apps →
TrustpilotSimilar Stores
View all →Trending Furniture Products
Products gaining popularity in Furniture right now, based on Amazon & Google Trends data.
DUMOS 31 Inch Small Computer Desk for Home Office, Gaming Writing Desks for Bedroom Modern Study Work Table Simple Style Workstation with Reinforcement Structure, Black
Veken 55 Inch Large Electric Standing Desk,Sit to Stand Up, Heights Adjustable, Work Home Office Computer Table for Study, Walking Pad, Writing, and Games, Wooden Desktop Desks, White
9-Drawer Dresser for Bedroom, Anti-Tip Tall Storage Organizer Chest of Drawers with Wooden Top and Metal Frame Fabric Bins for Closet, Living Room, Hallway, Entryway, Black
NEO CHAIR Office Desk Computer Chair Ergonomic Mesh Gaming Cushion Seat with Comfy Lumbar Mid Back Support Adjustable Height Swivel Rolling Wheels for Home Task (Mesh Black)
Frequently Asked Questions About Home Detail
Is Home Detail a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Home Detail is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Home Detail safe to buy from? Is it a scam?
Home Detail has a Trustpilot rating of 4.2/5 based on 5,026 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (75/100).
What is Home Detail's EcomScout rating and what does it mean?
Home Detail has an EcomScout rating of S (75/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Home Detail generate?
Home Detail receives approximately 1.9M visits per year with estimated monthly revenue of $598.8K - $1.3M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Home Detail use?
We detected 15 Shopify apps on Home Detail, including Shop, Klaviyo: Email Marketing & SMS, Judge.me Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Furniture store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Home Detail. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Furniture store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.