homedirect.com.au
homedirect.com.auhomedirect.com.au receives an EcomScout Rating of B (33/100), ranking #216,667 out of 940,340 Shopify stores we track. This Bedding Home & Garden store attracts 35.3K visits per year with estimated revenue of $1.6K - $3.5K/mo. It offers 136 products at an average price of A$70.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of A$70 (range: A$13 – A$199) — ≈ $46 USD. Mid-range pricing strategy.
0Top markets: AU (100%).
Best-selling product: Micro Blend Side Sleeper Pillows Twin Pack (A$59.95). Other top sellers include Wont Go Flat Pillow Twin Pack, Cotton Percale Sheet Set, Bamboo Pillow Protectors 2 Pack.
Bedding Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Bedding market generates $4M/month across 636 stores
- •9% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Bedding stores earn $88K+/month
- •This store outperforms 93% of Bedding competitors
- •Low average order value ($0) — consider bundling or upsells
- •59 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Bedding
Best Selling Products
#1Micro Blend Side Sleeper Pillows Twin Pack
A$59.95≈ $40
#2Wont Go Flat Pillow Twin Pack
A$44≈ $29
#3Cotton Percale Sheet Set
A$129≈ $85
#4Bamboo Pillow Protectors 2 Pack
A$39≈ $26
#5Hotel Linen Cotton Bed Sheets Set
A$75≈ $50
#6Micro Blend Side Sleeper Pillow
A$32.95≈ $22
#7Concierge Quilt Clips - Single Pack
A$29.95≈ $20
#8Bamboo Cotton Bed Sheet Sets
A$199≈ $131
#9Ice Cooling Pillow
A$24.95≈ $16
#10Ice Cooling Pillow Protectors Pack
A$19.95≈ $13
≈ $46 USD
Range: A$13 - A$199
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Revenue performance needs improvement
- Trustpilot rating and review volume need improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Encourage customer reviews, respond to feedback, and improve customer service
- Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (2)
Similar Stores
View all →Trending Products to Sell
Top trending products across all categories right now, based on Amazon & Google Trends data.
Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit
livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection
IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating
ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses
Frequently Asked Questions About homedirect.com.au
Is homedirect.com.au a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, homedirect.com.au is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is homedirect.com.au safe to buy from? Is it a scam?
We don't have Trustpilot review data for homedirect.com.au. However, our EcomScout rating is B (33/100).Always check for secure payment options, return policies, and customer reviews before purchasing.
What is homedirect.com.au's EcomScout rating and what does it mean?
homedirect.com.au has an EcomScout rating of B (33/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does homedirect.com.au generate?
homedirect.com.au receives approximately 35.3K visits per year with estimated monthly revenue of $1.6K - $3.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does homedirect.com.au use?
We detected 2 Shopify apps on homedirect.com.au, including Shop, Klaviyo: Email Marketing & SMS.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Bedding store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against homedirect.com.au. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Bedding store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.