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homeoflights.com.au

homeoflights.com.au
48/100
EcomScout

homeoflights.com.au receives an EcomScout Rating of B+ (48/100), ranking #15,978 out of 300,488 Shopify stores we track. This Lighting Home & Garden store attracts 88.6K visits per year with estimated revenue of $26.5K - $58.3K/mo. It offers 28 products at an average price of $507.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$26.5K - $58.3K/mo
Est. Traffic/mo
7.4K
Products
28
Top Market
AU (100%)
Top Channel
N/A
Est. Ad Spend/mo
$1

Store Intelligence Summary

Product pricing: Average price of $507 (range: $155 – $1298). Positioned in the premium segment.

Ad spend: Estimated $1/mo in paid search ($12/yr). Lean ad budget — primarily relying on organic or social channels.

Top markets: AU (100%).

Best-selling product: Mocha Lamp — Pocket Picked It ($165). Other top sellers include Chloe Wall Light — Franca, Mabel Wall Light — Franca, Coral Wall Light — Franca.

How is the EcomScout Rating calculated? The B+ grade (48/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Lighting Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$507K/mo
Total Stores
107
Avg Revenue
$5K/mo
Top 10% Threshold
$36K/mo

Competition Breakdown

19%
42%
31%
4%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Lighting market generates $1M/month across 107 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Lighting stores earn $36K+/month
  • This store outperforms 87% of Lighting competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
42.5%
Pages/Visit
5.5
Avg. Time on Site
17s
Avg. Product Price
$507

Range: $155 - $1298

Rating Breakdown

Business Quality80/100
Revenue Performance60/100
Traffic Growth60/100
Marketing Efficiency22/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$1

Google Ads estimate

Yearly Ad Budget

$12

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
the house of lights melbourne24--

Top Countries

🇦🇺Australia
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About homeoflights.com.au

Is homeoflights.com.au a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, homeoflights.com.au is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is homeoflights.com.au safe to buy from? Is it a scam?

We don't have Trustpilot review data for homeoflights.com.au. However, our EcomScout rating is B+ (48/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is homeoflights.com.au's EcomScout rating and what does it mean?

homeoflights.com.au has an EcomScout rating of B+ (48/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does homeoflights.com.au generate?

homeoflights.com.au receives approximately 88.6K visits per year with estimated monthly revenue of $26.5K - $58.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does homeoflights.com.au use?

App detection data for homeoflights.com.au is being updated.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Lighting store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against homeoflights.com.au. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Lighting store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

homeoflights.com.au Shopify store analysis • LightingHome & Garden • Unlikely Dropshipper • Rating: B+

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