Home Outlet Direct
homeoutletdirect.comHome Outlet Direct receives an EcomScout Rating of S (83/100), ranking #84 out of 1,103,177 Shopify stores we track. This Kitchen Appliances Home & Garden store attracts 2.3M visits per year with estimated revenue of $1.1M - $2.5M/mo. It offers 2.5K+ products at an average price of $2,476.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: paid 47%, organic 19%, social 8%, direct 5%.
Product pricing: Average price of $2,476 (range: $30 – $10,595). Positioned in the premium segment.
Ad spend: Estimated $14.8K/mo in paid search ($178.1K/yr). Moderate paid strategy supplementing organic growth.
Customer trust: Trustpilot score 4.6/5 based on 127 reviews. Excellent reputation — customers rate this store highly.
Top markets: US (92%), CA (2%), VN (2%).
Kitchen Appliances Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Kitchen Appliances market generates $2M/month across 239 stores
- •12% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Kitchen Appliances stores earn $113K+/month
- •This store outperforms 92% of Kitchen Appliances competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Kitchen Appliances
Best Selling Products
#1FORNO Torino 36-Inch 5.36 Cu. Ft. French Door Induction Range with True Convection, Air Fry and Sous Vide in White 240V (FFSIN0950-36WHT)
$3,099
#2FORNO Torino 30-Inch 4.32 Cu. Ft. French Door Induction Range with True Convection, Air Fry and Sous Vide in Black 240V (FFSIN0950-30BLK)
$2,699
#3FORNO Torino 36-Inch 5.36 Cu. Ft. French Door Induction Range with True Convection, Air Fry and Sous Vide in Black 240V (FFSIN0950-36BLK)
$3,099
#4FORNO Torino 30-Inch 4.32 Cu. Ft. French Door Induction Range with True Convection, Air Fry and Sous Vide in White, 240V (FFSIN0950-30WHT)
$2,699
#5FORNO Cinetico Smart Dining Table with 5.3 Cu. Ft. Fridge/Freezer, Motorized Lift System, Bluetooth Control in Midnight Marble (FDTFR7044-86GRY)
$4,799
#6FORNO Elevato Smart Bar Table with 5.2 Cu. Ft. Fridge/Freezer, Motorized Lift System, Bluetooth Control in Midnight Marble (FBTFR7037-72GRY)
$4,299
#7Forno Custodia 24-Inch Bottom Freezer, 10.3 Cu. Ft., Right Swing, Ice Maker, Total No frost, Fast Cool & Fast Freeze in White with Antique Brass Handles (FFFFD1766-24WHT-RS)
$1,299
#8FORNO Custodia 24-Inch Bottom Freezer, 10.3 Cu. Ft., Right Swing, Ice Maker, Total No frost, Fast Cool & Fast Freeze in Black with Antique Brass Handles (FFFFD1766-24BLK-RS)
$1,299
#9Forno Custodia 24-Inch Bottom Freezer, 10.3 Cu. Ft., Left Swing, Ice Maker, Total No frost, Fast Cool & Fast Freeze in White with Antique Brass Handle (FFFFD1766-24WHT-LS)
$1,399
#10Forno Custodia 24-Inch Bottom Freezer, 10.3 Cu. Ft., Left Swing, Ice Maker, Total No frost, Fast Cool & Fast Freeze in Black with Antique Brass Handle (FFFFD1766-24BLK-LS)
$1,399
Range: $30 - $10,595
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$15K
Google Ads estimate
Yearly Ad Budget
$178K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| appliances near me | 101K | $6.05 | - |
| appliance store near meEasy | 87K | $1.64 | $8 |
| stove | 57K | $1.19 | $36.3K |
| appliances | 37K | $1.23 | $2.4K |
| build.com | 28K | $0.14 | $1.6K |
Trustpilot Rating
127 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Strong revenue performance and growth
- Excellent traffic and growth metrics
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
- High-quality product catalog
- Strong marketing efficiency and ROI
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (7)
Similar Stores
View all →Trending Products to Sell
Top trending products across all categories right now, based on Amazon & Google Trends data.
Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Daybreak
bella 2 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk
Brita Small 6 Cup Water Filter Pitcher, 1 BritaPlus Filter, Metro, Black (Package May Vary)
Brita Large 10 Cup Water Filter Pitcher, 1 BritaPlus Filter, Everyday, Black (Package May Vary)
Frequently Asked Questions About Home Outlet Direct
Is Home Outlet Direct a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Home Outlet Direct is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Home Outlet Direct safe to buy from? Is it a scam?
Home Outlet Direct has a Trustpilot rating of 4.6/5 based on 127 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (83/100).
What is Home Outlet Direct's EcomScout rating and what does it mean?
Home Outlet Direct has an EcomScout rating of S (83/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Home Outlet Direct generate?
Home Outlet Direct receives approximately 2.3M visits per year with estimated monthly revenue of $1.1M - $2.5M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Home Outlet Direct use?
We detected 7 Shopify apps on Home Outlet Direct, including Shop, Gorgias, Judge.me Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Kitchen Appliances store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Home Outlet Direct. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Kitchen Appliances store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.