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homezee.com.au

homezee.com.au
57/100
EcomScout

homezee.com.au receives an EcomScout Rating of A+ (57/100), ranking #10,135 out of 481,706 Shopify stores we track. This Lighting Home & Garden store attracts 423.1K visits per year with estimated revenue of $82.7K - $181.9K/mo. It offers 113 products at an average price of $268.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$82.7K - $181.9K/mo
Est. Traffic/mo
35.3K
Products
113
Top Market
AU (97%)
Top Channel
direct (3%)
Est. Ad Spend/mo
$10

Store Intelligence Summary

Traffic breakdown: direct 3%.

Product pricing: Average price of $268 (range: $20 – $400). Positioned in the premium segment.

Ad spend: Estimated $10/mo in paid search ($120/yr). Lean ad budget — primarily relying on organic or social channels.

Top markets: AU (97%), US (3%).

Best-selling product: Coby+ Mushroom Floor Bauhaus Lamp & Pull Chain Lamp ($299.9). Other top sellers include Coby Double Shade Mushroom Arc Floor Lamp with Table Optional, Homezee Smart Bulb Wi-Fi Multicolour (E27), Bella Arc Floor Lamp Glass Shade Bauhaus Minimalist.

How is the EcomScout Rating calculated? The A+ grade (57/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Lighting Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$2.2M/mo
Total Stores
328
Avg Revenue
$7K/mo
Top 10% Threshold
$54K/mo

Competition Breakdown

15%
42%
32%
4%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Lighting market generates $2M/month across 328 stores
  • 7% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Lighting stores earn $54K+/month
  • This store outperforms 87% of Lighting competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
44.7%
Pages/Visit
2.8
Avg. Time on Site
5m 3s
Avg. Product Price
$268

Range: $20 - $400

Rating Breakdown

Business Quality80/100
Revenue Performance75/100
Traffic Growth70/100
Marketing Efficiency22/100

Traffic Sources

direct2.7%
organic0.0%
paid0.0%
social0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$10

Google Ads estimate

Yearly Ad Budget

$120

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo

Top Countries

🇦🇺Australia
96.9%
🇺🇸United States
3.1%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Products to Sell

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Frequently Asked Questions About homezee.com.au

Is homezee.com.au a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, homezee.com.au is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is homezee.com.au safe to buy from? Is it a scam?

We don't have Trustpilot review data for homezee.com.au. However, our EcomScout rating is A+ (57/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is homezee.com.au's EcomScout rating and what does it mean?

homezee.com.au has an EcomScout rating of A+ (57/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does homezee.com.au generate?

homezee.com.au receives approximately 423.1K visits per year with estimated monthly revenue of $82.7K - $181.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does homezee.com.au use?

We detected 9 Shopify apps on homezee.com.au, including Shop, Frequently Bought Together, ReCharge Subscriptions and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Lighting store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against homezee.com.au. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Lighting store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

homezee.com.au Shopify store analysis • LightingHome & Garden • Unlikely Dropshipper • Rating: A+

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