Back to Stores
honestworm.com homepage screenshot

honestworm.com

honestworm.com
40/100
EcomScout

honestworm.com receives an EcomScout Rating of B+ (40/100), ranking #28,116 out of 290,728 Shopify stores we track. This Pet Supplies Pets store attracts 25.9K visits per year with estimated revenue of $1.2K - $2.4K/mo. It offers 6 products at an average price of $23.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$1.2K - $2.4K/mo
Est. Traffic/mo
2.2K
Products
6
Top Market
US (62%)
Top Channel
N/A
Trustpilot
3.2/5 (1)

Store Intelligence Summary

Product pricing: Average price of $23 (range: $20 – $35). Budget-friendly positioning targeting volume sales.

Customer trust: Trustpilot score 3.2/5 based on 1 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (62%), TW (22%), GB (9%).

Best-selling product: The Honest Worm! Wild Bird Magnet 7 oz Bag ($19.99). Other top sellers include 7oz Bag of The Honest Worm!, Honest Worm! Premium Grubs for Chickens 7oz, Honest Worm! Exotic Entrée PREMIUM Mealworms for Exotic Pets.

How is the EcomScout Rating calculated? The B+ grade (40/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Pet Supplies Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$10.5M/mo
Total Stores
1,776
Avg Revenue
$6K/mo
Top 10% Threshold
$98K/mo

Competition Breakdown

20%
40%
24%
6%
10%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Pet Supplies market generates $11M/month across 1,776 stores
  • 10% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Pet Supplies stores earn $98K+/month
  • This store outperforms 94% of Pet Supplies competitors
  • Low average order value ($0) — consider bundling or upsells
  • 175 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
39.0%
Pages/Visit
1.9
Avg. Time on Site
14s
Avg. Product Price
$23

Range: $20 - $35

Rating Breakdown

Business Quality90/100
Traffic Growth65/100
Trustpilot45/100
Revenue Performance24/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

3.2

1 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
62.1%
🇹🇼Taiwan
22.4%
🇬🇧United Kingdom
8.6%
🇲🇽Mexico
6.8%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Pet Supplies Products

Products gaining popularity in Pet Supplies right now, based on Amazon & Google Trends data.

Zeaxuie 9 Pack Luxury Puppy Toys for Teething Small Dogs, Puppy Chew Toys with Cute Squeaky Dog Toys, Ball and More Rope Dog Chew Toys

Zeaxuie 9 Pack Luxury Puppy Toys for Teething Small Dogs, Puppy Chew Toys with Cute Squeaky Dog Toys, Ball and More Rope Dog Chew Toys

97
$8.99+194%
Purina Fancy Feast Gravy Lovers Poultry and Beef Grilled Gourmet Wet Cat Food Variety Pack - (Pack of 30) 3 oz. Cans

Purina Fancy Feast Gravy Lovers Poultry and Beef Grilled Gourmet Wet Cat Food Variety Pack - (Pack of 30) 3 oz. Cans

92
$28.06+216%
Vceoa 17.5x11x11 Inches Cat, Dog Carrier for Pets Up to 16 Lbs, Soft-Sided Cat Bag Animal Carriers Travel Puppy Carry As a Toy of Fabric Pet Home

Vceoa 17.5x11x11 Inches Cat, Dog Carrier for Pets Up to 16 Lbs, Soft-Sided Cat Bag Animal Carriers Travel Puppy Carry As a Toy of Fabric Pet Home

91
$19.99+166%
Best Pet Supplies Interactive Squeaky Dog Chew Toy, Ideal Dog Toys for Chewers, Small, Medium & Large Dogs, and Fetch Lovers - Crinkle Duck (Yellow), Large

Best Pet Supplies Interactive Squeaky Dog Chew Toy, Ideal Dog Toys for Chewers, Small, Medium & Large Dogs, and Fetch Lovers - Crinkle Duck (Yellow), Large

88
$6.79+123%
See all trending Pet Supplies products

Frequently Asked Questions About honestworm.com

Is honestworm.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, honestworm.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is honestworm.com safe to buy from? Is it a scam?

honestworm.com has a Trustpilot rating of 3.2/5 based on 1 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (40/100).

What is honestworm.com's EcomScout rating and what does it mean?

honestworm.com has an EcomScout rating of B+ (40/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does honestworm.com generate?

honestworm.com receives approximately 25.9K visits per year with estimated monthly revenue of $1.2K - $2.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does honestworm.com use?

We detected 7 Shopify apps on honestworm.com, including Klaviyo: Email Marketing & SMS, Privy, Shop and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Pet Supplies store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against honestworm.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Pet Supplies store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

honestworm.com Shopify store analysis • Pet SuppliesPets • Unlikely Dropshipper • Rating: B+

Last updated: