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Honeybalm NL

honeybalm.nl
B+
44/100
EcomScout

Honeybalm NL receives an EcomScout Rating of B+ (44/100), ranking #94,122 out of 1,199,985 Shopify stores we track. This Lip Care Beauty & Personal Care store attracts 31.3K visits per year with estimated revenue of $802 - $1.6K/mo. It offers 88 products at an average price of €15.

Analysis by EcomScout Research Team · How we calculate ratings

Lip CareBeauty & Personal CareLip Balm
Est. Revenue/mo
$802 - $1.6K/mo
Est. Traffic/mo
2.6K
Products
88
Top Market
NL (93%)
Top Channel
direct (26%)
Trustpilot
4.2/5 (1,800)

Store Intelligence Summary

Traffic breakdown: direct 26%, social 9%, paid 7%, organic 7%.

Product pricing: Average price of €15 (range: €10 – €40) — ≈ $17 USD. Budget-friendly positioning targeting volume sales.

0

Customer trust: Trustpilot score 4.2/5 based on 1,800 reviews. Good standing with customers.

Top markets: NL (93%), BE (7%).

Best-selling product: Honeybalm Honey (€9.99). Other top sellers include Honeybalm Strawberry, Honeybalm Blueberry, Honeybalm Cherry.

How is the EcomScout Rating calculated? The B+ grade (44/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Lip Care Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$47K/mo
Total Stores
101
Avg Revenue
$466/mo
Top 10% Threshold
$11K/mo

Competition Breakdown

59%
29%
9%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Lip Care market generates $0M/month across 101 stores
  • •2% are enterprise stores (>$100K/mo) — achievable market
  • •88% of stores earn less than $10K/month — relatively low barrier to entry
  • •Top 10% of Lip Care stores earn $11K+/month
  • •This store outperforms 96% of Lip Care competitors
  • •Low average order value ($0) — consider bundling or upsells

Top Apps in Lip Care

Shop107%Block66%Judge.me Product Reviews47%Klaviyo: Email Marketing & SMS36%

Best Selling Products

Honeybalm Honey#1

Honeybalm Honey

€9.99≈ $11

Honeybalm Strawberry#2

Honeybalm Strawberry

€9.99≈ $11

Honeybalm Blueberry#3

Honeybalm Blueberry

€9.99≈ $11

Honeybalm Cherry#4

Honeybalm Cherry

€9.99≈ $11

Honeybalm Watermelon#5

Honeybalm Watermelon

€9.99≈ $11

Honeybalm Mint#6

Honeybalm Mint

€9.99≈ $11

Try-out box#7

Try-out box

€39.99≈ $44

Honeybalm Vanilla#8

Honeybalm Vanilla

€9.99≈ $11

Honeybalm Honey SPF#9

Honeybalm Honey SPF

€9.99≈ $11

Honeybalm Coconut#10

Honeybalm Coconut

€9.99≈ $11

Analyzing...
Bounce Rate
34.3%
Pages/Visit
2.1
Avg. Time on Site
30s
Avg. Product Price
€15

≈ $17 USD

Range: €10 - €40

Rating Breakdown

Trustpilot90/100
Business Quality75/100
Traffic Growth60/100
Revenue Performance22/100
Marketing Efficiency7/100

Traffic Sources

direct26.0%
social8.8%
paid7.1%
organic6.7%
referral0.0%

Trustpilot Rating

4.2

1,800 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇳🇱Netherlands
93.2%
🇧🇪Belgium
6.8%

Analysis

Strengths

  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (10)

Trustpilot3.5Loox Photo Reviews4.9Pre-Order0Klaviyo: Email Marketing & SMSShopLoyaltyLion4.6BlockFrequently Bought Together4.9Bundle Builder4.9Buy Button channel3.9

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Frequently Asked Questions About Honeybalm NL

Is Honeybalm NL a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Honeybalm NL is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.

Is Honeybalm NL safe to buy from? Is it a scam?

Honeybalm NL has a Trustpilot rating of 4.2/5 based on 1,800 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (44/100).

What is Honeybalm NL's EcomScout rating and what does it mean?

Honeybalm NL has an EcomScout rating of B+ (44/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Honeybalm NL generate?

Honeybalm NL receives approximately 31.3K visits per year with estimated monthly revenue of $802 - $1.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Honeybalm NL use?

We detected 10 Shopify apps on Honeybalm NL, including Trustpilot, Loox Photo Reviews, Pre-Order and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Lip Care store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Honeybalm NL. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Lip Care store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Honeybalm NL Shopify store analysis • Lip Care • Beauty & Personal Care • Likely Dropshipper • Rating: B+

Last updated: August 10, 2026

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