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Hookah John

hookahjohn.com
42/100
EcomScout

Hookah John receives an EcomScout Rating of B+ (42/100), ranking #21,165 out of 199,442 Shopify stores we track. This Home Decor Home & Garden store attracts 123.6K visits per year with estimated revenue of $6.4K - $14.0K/mo. It offers 220 products at an average price of $38.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$6.4K - $14.0K/mo
Est. Traffic/mo
10.3K
Products
220
Top Market
US (85%)
Top Channel
direct (16%)
Trustpilot
2.1/5 (9)

Store Intelligence Summary

Traffic breakdown: direct 16%.

Product pricing: Average price of $38 (range: $15 – $229). Budget-friendly positioning targeting volume sales.

0

Customer trust: Trustpilot score 2.1/5 based on 9 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (85%), IN (6%), DE (4%).

Best-selling product: SAOCCA Hookah ($229). Other top sellers include HookahJohn Premium Hookah Coal Coil Burner Stove RED, Tangiers Noir Hookah Tobacco - 250g, Al Fakher Shisha - 250g.

How is the EcomScout Rating calculated? The B+ grade (42/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Home Decor Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$1.9M/mo
Total Stores
686
Avg Revenue
$3K/mo
Top 10% Threshold
$30K/mo

Competition Breakdown

30%
44%
18%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Home Decor market generates $2M/month across 686 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • 74% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Home Decor stores earn $30K+/month
  • This store outperforms 91% of Home Decor competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
32.6%
Pages/Visit
10.7
Avg. Time on Site
3m 33s
Avg. Product Price
$38

Range: $15 - $229

Rating Breakdown

Business Quality80/100
Traffic Growth65/100
Trustpilot35/100
Revenue Performance31/100
Marketing Efficiency14/100

Traffic Sources

direct16.5%
organic0.0%
paid0.0%
social0.0%
referral0.0%

Trustpilot Rating

2.1

9 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
85.5%
🇮🇳India
6.5%
🇩🇪Germany
3.7%
🇨🇦Canada
2.0%
🇷🇺Russia
1.6%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Innqoo Candle Warmer Lamp with Timer, Dimmable Candle Warmer for Jar Candles, Height Adjustable Wax Melts Warmer, Birthday Gifts for Women Mom, House Warming Gifts New Home Decor

Innqoo Candle Warmer Lamp with Timer, Dimmable Candle Warmer for Jar Candles, Height Adjustable Wax Melts Warmer, Birthday Gifts for Women Mom, House Warming Gifts New Home Decor

100
$19.99+223%
RELEANY Area Rugs 8'x10' Washable Non-Slip, Floral Vintage Distress Medallion Carpet for Living Room Bedroom Dining Room, Terracotta Burnt Orange Green

RELEANY Area Rugs 8'x10' Washable Non-Slip, Floral Vintage Distress Medallion Carpet for Living Room Bedroom Dining Room, Terracotta Burnt Orange Green

100
$89.99+223%
DUMOS 64"x21" Arched Full Length Floor Mirror, Full Body Mirror with Stand, Shatterproof Tempered Glass, Modern Aluminum Alloy Frame, Free Standing or Leaning for Home Decor, Gold

DUMOS 64"x21" Arched Full Length Floor Mirror, Full Body Mirror with Stand, Shatterproof Tempered Glass, Modern Aluminum Alloy Frame, Free Standing or Leaning for Home Decor, Gold

99
$48.99+223%
AMADA HOMEFURNISHING 8x10 Washable Area Rug, Low-Profile with Non-Slip Backing & Durable Edge Binding, Vintage Large Rugs for Living Room, Bedroom, Dining Room, Blue

AMADA HOMEFURNISHING 8x10 Washable Area Rug, Low-Profile with Non-Slip Backing & Durable Edge Binding, Vintage Large Rugs for Living Room, Bedroom, Dining Room, Blue

99
$69.99+223%
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Frequently Asked Questions About Hookah John

Is Hookah John a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Hookah John is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Hookah John safe to buy from? Is it a scam?

Hookah John has a Trustpilot rating of 2.1/5 based on 9 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is B+ (42/100).

What is Hookah John's EcomScout rating and what does it mean?

Hookah John has an EcomScout rating of B+ (42/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Hookah John generate?

Hookah John receives approximately 123.6K visits per year with estimated monthly revenue of $6.4K - $14.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Hookah John use?

We detected 8 Shopify apps on Hookah John, including Back in Stock, Pre-Order, Judge.me Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Home Decor store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Hookah John. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Home Decor store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Hookah John Shopify store analysis • Home DecorHome & Garden • Unlikely Dropshipper • Rating: B+

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