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horze.it

horze.it
45/100
EcomScout

horze.it receives an EcomScout Rating of B+ (45/100), ranking #25,430 out of 393,484 Shopify stores we track. This Equestrian Sports & Outdoors store attracts 54.9K visits per year with estimated revenue of $6.2K - $13.4K/mo. It offers 2.5K+ products at an average price of $115.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$6.2K - $13.4K/mo
Est. Traffic/mo
4.6K
Products
2.5K+
Top Market
IT (100%)
Top Channel
direct (18%)
Trustpilot
1.7/5 (184)

Store Intelligence Summary

Traffic breakdown: direct 18%, referral 2%.

Product pricing: Average price of $115 (range: $115 – $115). Positioned in the premium segment.

Ad spend: Estimated $1/mo in paid search ($12/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 1.7/5 based on 184 reviews. Mixed reviews — potential service or quality concerns.

Top markets: IT (100%).

Best-selling product: Zebra Coperta antiprurito e antieczema con collo alto inamovibile per pony 115 ($115).

How is the EcomScout Rating calculated? The B+ grade (45/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Equestrian Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$315K/mo
Total Stores
36
Avg Revenue
$9K/mo
Top 10% Threshold
$64K/mo

Competition Breakdown

17%
36%
31%
11%
6%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Equestrian market generates $0M/month across 36 stores
  • 6% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Equestrian stores earn $64K+/month
  • This store outperforms 86% of Equestrian competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
42.0%
Pages/Visit
9.0
Avg. Time on Site
5m 58s
Avg. Product Price
$115

Range: $115 - $115

Rating Breakdown

Business Quality80/100
Traffic Growth60/100
Trustpilot50/100
Revenue Performance33/100
Marketing Efficiency22/100

Traffic Sources

direct17.8%
referral1.9%
organic0.0%
paid0.0%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$1

Google Ads estimate

Yearly Ad Budget

$12

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
bell boots for horsesEasy135$0.97$35
bridle horse shopEasy12--

Trustpilot Rating

1.7

184 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇮🇹Italy
100.0%

Analysis

Strengths

  • High business quality and trust indicators
  • High-quality product catalog

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About horze.it

Is horze.it a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, horze.it is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is horze.it safe to buy from? Is it a scam?

horze.it has a Trustpilot rating of 1.7/5 based on 184 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is B+ (45/100).

What is horze.it's EcomScout rating and what does it mean?

horze.it has an EcomScout rating of B+ (45/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does horze.it generate?

horze.it receives approximately 54.9K visits per year with estimated monthly revenue of $6.2K - $13.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does horze.it use?

We detected 8 Shopify apps on horze.it, including Shop, Klaviyo: Email Marketing & SMS, Abandoned Cart Recovery and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Equestrian store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against horze.it. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Equestrian store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

horze.it Shopify store analysis • EquestrianSports & Outdoors • Unlikely Dropshipper • Rating: B+

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