EcomScout Logo
PlatformNewStoresShopify Apps
Pricing
Sign In
Start Free
EcomScout Logo
PlatformNewStoresShopify Apps
Pricing
Sign In
Start Free
EcomScout Logo
PlatformNewStoresShopify Apps
Pricing
Sign In
Start Free
3.2M/yr$990K/mo
S
S
Previous Store
karhu
3.2M/yr• Apparel
Press ← to navigate
S
22.2M/yr$19.4M/mo
Next Store
macduggal
Apparel •22.2M/yr
S
Press → to navigate
HomeBreadcrumb separatorStoresBreadcrumb separatorHotmilk Lingerie - AUS
Back to Stores
Hotmilk Lingerie - AUS homepage screenshot

Hotmilk Lingerie - AUS

hotmilklingerie.com.au
S
63/100
EcomScout

Hotmilk Lingerie - AUS receives an EcomScout Rating of S (63/100), ranking #12,432 out of 1,192,643 Shopify stores we track. This Apparel Fashion & Apparel store attracts 1.1M visits per year with estimated revenue of $56.8K - $123.0K/mo. It offers 148 products at an average price of A$66.

Analysis by EcomScout Research Team · How we calculate ratings

ApparelFashion & ApparelClothing
Est. Revenue/mo
$56.8K - $123.0K/mo
Est. Traffic/mo
91.9K
Products
148
Top Market
AU (100%)
Top Channel
organic (39%)
Trustpilot
4.1/5 (10)

Store Intelligence Summary

Traffic breakdown: organic 39%, direct 13%, paid 12%.

Product pricing: Average price of A$66 (range: A$15 – A$90) — ≈ $43 USD. Mid-range pricing strategy.

0

Customer trust: Trustpilot score 4.1/5 based on 10 reviews. Good standing with customers.

Top markets: AU (100%).

Best-selling product: MILKMAN 8ball Trunk (A$39.95). Other top sellers include Forever Yours T-Shirt Nursing Bra - Frappe, Forever Yours T-Shirt Nursing Bra - Black, Forever Yours T-Shirt Nursing Bra - White.

How is the EcomScout Rating calculated? The S grade (63/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Apparel Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$49.2M/mo
Total Stores
32,395
Avg Revenue
$2K/mo
Top 10% Threshold
$10K/mo

Competition Breakdown

35%
54%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Apparel market generates $49M/month across 32,395 stores
  • •1% are enterprise stores (>$100K/mo) — achievable market
  • •89% of stores earn less than $10K/month — relatively low barrier to entry
  • •Top 10% of Apparel stores earn $10K+/month
  • •This store outperforms 85% of Apparel competitors
  • •Jackets shows highest opportunity with $1,967 median revenue and medium competition
  • •High average order value ($196) suggests premium positioning works well
  • •437 enterprise stores (>$100K/mo) proves scalability in this market

Top Apps in Apparel

Shop84%Block54%Pre-Order27%Judge.me Product Reviews26%

Best Selling Products

MILKMAN 8ball Trunk#1

MILKMAN 8ball Trunk

A$39.95≈ $26

Forever Yours T-Shirt Nursing Bra - Frappe#2

Forever Yours T-Shirt Nursing Bra - Frappe

A$69.95≈ $46

Forever Yours T-Shirt Nursing Bra - Black#3

Forever Yours T-Shirt Nursing Bra - Black

A$69.95≈ $46

Forever Yours T-Shirt Nursing Bra - White#4

Forever Yours T-Shirt Nursing Bra - White

A$41.97≈ $28

Forever Yours T-Shirt Nursing Bra - Spice#5

Forever Yours T-Shirt Nursing Bra - Spice

A$41.97≈ $28

Temptation Full Cup Nursing Bra - Black#6

Temptation Full Cup Nursing Bra - Black

A$89.95≈ $59

Temptation Full Cup Nursing Bra - Powder#7

Temptation Full Cup Nursing Bra - Powder

A$89.95≈ $59

Warrior Plunge 2.0 Nursing Bra - Black#8

Warrior Plunge 2.0 Nursing Bra - Black

A$79.95≈ $53

Warrior Plunge 2.0 Nursing Bra - Ivory#9

Warrior Plunge 2.0 Nursing Bra - Ivory

A$79.95≈ $53

Warrior Plunge 2.0 Nursing Bra - Bronze#10

Warrior Plunge 2.0 Nursing Bra - Bronze

A$79.95≈ $53

Analyzing...
Bounce Rate
41.6%
Pages/Visit
5.4
Avg. Time on Site
2m 41s
Avg. Product Price
A$66

≈ $43 USD

Range: A$15 - A$90

Rating Breakdown

Traffic Growth80/100
Business Quality80/100
Trustpilot70/100
Revenue Performance63/100
Marketing Efficiency7/100

Traffic Sources

organic39.1%
direct13.2%
paid12.4%
social0.0%
referral0.0%

Marketing & Ad Spend

Top Paid Keywords

KeywordVolumeCPCCost/mo

Trustpilot Rating

4.1

10 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇺Australia
100.0%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (5)

Pre-OrderShopJudge.me Product ReviewsKlaviyo: Email Marketing & SMSBlock

Similar Stores

View all →
hollowsocksS

hollowsocks.com

6.6M/yr$1.4M/mo
aligner32S

aligner32.com

659.0K/yr$382.7K/mo
dormideoS

dormideo.com

2.0M/yr$643.5K/mo
kisspromS

kissprom.com

23.1M/yr$2.6M/mo
More Australia Shopify stores →Browse top Shopify stores by country →

Trending Apparel Products

Products gaining popularity in Apparel right now, based on Amazon & Google Trends data.

Hanes Men's Hoodie - EcoSmart Fleece Hooded Sweatshirt for Men & Women - Midweight Fleece - Big & Tall Available

Hanes Men's Hoodie - EcoSmart Fleece Hooded Sweatshirt for Men & Women - Midweight Fleece - Big & Tall Available

68
$8.00+15%
OEAK Womens Jelly Bras Wireless Deep V Bralette Comfy Push Up Tshirt Bras | Comfortable,support and lift,no underwire,bralettes,plunge,full coverage,invisible,balconette,minimizer,no show,soft

OEAK Womens Jelly Bras Wireless Deep V Bralette Comfy Push Up Tshirt Bras | Comfortable,support and lift,no underwire,bralettes,plunge,full coverage,invisible,balconette,minimizer,no show,soft

65
$18.99+15%
JanSport SuperBreak One Backpacks - Durable, Lightweight Bookbag with 1 Main Compartment, Front Utility Pocket with Built-in Organizer - Premium Backpack, Black

JanSport SuperBreak One Backpacks - Durable, Lightweight Bookbag with 1 Main Compartment, Front Utility Pocket with Built-in Organizer - Premium Backpack, Black

65
$38.47+7%
Water Shoes for Women Men Quick-Dry Aqua Socks Swim Beach Outfits Barefoot | Yoga Exercise Wear Sport Accessories Pool Camping Must Haves River Hiking Youth Adult

Water Shoes for Women Men Quick-Dry Aqua Socks Swim Beach Outfits Barefoot | Yoga Exercise Wear Sport Accessories Pool Camping Must Haves River Hiking Youth Adult

64
$5.63+15%
See all trending Apparel products

Monitor this store daily.

Sales changes, new products, app installs — delivered to your dashboard every morning.

Start Tracking

Frequently Asked Questions About Hotmilk Lingerie - AUS

Is Hotmilk Lingerie - AUS a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Hotmilk Lingerie - AUS is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Hotmilk Lingerie - AUS safe to buy from? Is it a scam?

Hotmilk Lingerie - AUS has a Trustpilot rating of 4.1/5 based on 10 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (63/100).

What is Hotmilk Lingerie - AUS's EcomScout rating and what does it mean?

Hotmilk Lingerie - AUS has an EcomScout rating of S (63/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Hotmilk Lingerie - AUS generate?

Hotmilk Lingerie - AUS receives approximately 1.1M visits per year with estimated monthly revenue of $56.8K - $123.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Hotmilk Lingerie - AUS use?

We detected 5 Shopify apps on Hotmilk Lingerie - AUS, including Pre-Order, Shop, Judge.me Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Apparel store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Hotmilk Lingerie - AUS. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Hotmilk Lingerie - AUS Shopify store analysis • Apparel • Fashion & Apparel • Unlikely Dropshipper • Rating: S

Last updated: August 9, 2026

More Apparel Stores →Trending Apparel Products →Shopify Trending CategoriesFind SuppliersAll Stores

Shopify Stores

  • Browse All Stores
  • USA Stores
  • UK Stores
  • Dropshipping Stores
  • Apparel Stores

Shopify Apps

  • Browse All Apps
  • Marketing & Conversion
  • Finding Products
  • Store Design

Tools

  • Trending Products
  • Shopify Trending Categories
  • Shopify Theme Detector
  • All Tools

Company

  • About & Methodology
  • Pricing
  • Honey Investigation
  • All Reports
  • Chrome Extension
  • LinkedIn
  • Contact
  • Privacy
  • Terms
  • Cookies
EcomScout Logo© Ecomscout 2026. All rights reserved.
[email protected]
Privacy policyTermsCookies