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House of HUR

houseofhur.com

Explore House of HUR Official, the destination where skincare meets makeup. Embark on a journey with House of HUR to truly express yourself, appreciate your identity, and attain the self-confidence you rightly deserve.

C+
45/100
EcomScout Rating
Rank #2,541 of 8,171
Yearly Traffic
283.9K
Est. Monthly Revenue
$31.7K - $74.0K/mo
Products
21
Global Rank
#1,033,487

Store Preview

House of HUR website screenshot
Bounce Rate
40.7%
Pages/Visit
2.3
Avg. Time on Site
30s
Avg. Product Price
$60

Range: $3 - $111

Rating Breakdown

Revenue Performance58/100

Moderate revenue ($50K-100K/month). Strong performance vs Skincare peers (+15 points). No growth data available. Good AOV ($75-150).

Traffic Growth45/100

Moderate traffic (200K-500K visits/year). No traffic growth data available. Good conversion rate (2-3%).

Business Quality60/100

Dropshipping detected (penalty: -5 points). Unknown category.

Trustpilot0/100

No Trustpilot data available.

Product Quality53/100

Very small catalog (10-50 products). Product quality: 25%. Good product value ($50-100 avg).

Marketing Efficiency7/100

No ad spend data available. Basic SEO presence (some keywords or clicks). Declining SEO performance. No PPC data available. Limited keyword diversity. Cannot calculate marketing ROI (missing revenue or ad spend data).

Traffic Sources

Search42.9%
Direct41.5%
Social7.5%
Referrals6.3%
Paid Referrals1.4%
Mail0.1%

Top Countries

🌍US
47.4%
🌍IN
11.9%
🌍ID
5.7%
🌍CA
5.4%
🌍AU
4.9%

Analysis

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

End Of BFCM 2025

Dropshipping Detection

Likely dropshipping (100% confidence)

  • Suspicious pricing patterns
  • Duplicate product images detected
  • No blog content found
  • No About page found
  • No social media presence

Top Keywords

house of hurhouse of hur blushpink house of hur glow ampoule tint brown redhur cleansing balmhouse of hur clearing skin prep essence pad with aha bha pha

Tech Stack & Apps

E-commerce Platform

Shopify

Sales Channels

Shop

CDN

AWS CloudFront

A/B Testing

Convert

Payment

Shopify Payments

Analytics

Microsoft ClarityGoogle Analytics

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

Reviews

Judge.me Product ReviewsJudge.me

Product Recommendations

Frequently Bought Together

Social Links

Similar Stores

Stores with similar vertical, industry, or rating to House of HUR

About This Store Analysis

This page provides comprehensive analytics for House of HUR, a Skincare store in the Beauty & Personal Care industry. Our EcomScout Rating of C+ (45/100) is based on multiple performance factors including revenue estimates, traffic metrics, customer reviews, and business quality indicators.

Use this data to benchmark your own store, research competitors, or discover successful ecommerce strategies. All metrics are estimates based on publicly available data and our proprietary analysis algorithms.

Data is refreshed regularly. Last updated: December 30, 2025. All information shown is publicly available business data.

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