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HOWL Worldwide

howlworldwide.com
50/100
EcomScout

HOWL Worldwide receives an EcomScout Rating of B+ (50/100), ranking #12,179 out of 200,211 Shopify stores we track. This Sexual Wellness Beauty & Personal Care store attracts 295.2K visits per year with estimated revenue of $10.8K - $21.1K/mo. It offers 19 products at an average price of $19.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$10.8K - $21.1K/mo
Est. Traffic/mo
24.6K
Products
19
Top Market
US (100%)
Top Channel
direct (23%)
Trustpilot
4.3/5 (80)

Store Intelligence Summary

Traffic breakdown: direct 23%, referral 8%.

Product pricing: Average price of $19 (range: $5 – $57). Budget-friendly positioning targeting volume sales.

0

Customer trust: Trustpilot score 4.3/5 based on 80 reviews. Good standing with customers.

Top markets: US (100%).

Best-selling product: Water-based CBD Lube ($12). Other top sellers include Silicone CBD Lube, Metal Butt-Plug Keyring, Lube Sleeve.

How is the EcomScout Rating calculated? The B+ grade (50/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Sexual Wellness Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$9.0M/mo
Total Stores
186
Avg Revenue
$48K/mo
Top 10% Threshold
$258K/mo

Competition Breakdown

18%
23%
16%
34%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Sexual Wellness market generates $9M/month across 186 stores
  • 34% are enterprise stores (>$100K/mo) — competitive market
  • Top 10% of Sexual Wellness stores earn $258K+/month
  • This store outperforms 81% of Sexual Wellness competitors
  • Low average order value ($0) — consider bundling or upsells
  • 63 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
72.1%
Pages/Visit
2.5
Avg. Time on Site
41s
Avg. Product Price
$19

Range: $5 - $57

Rating Breakdown

Trustpilot85/100
Business Quality80/100
Traffic Growth75/100
Revenue Performance27/100
Marketing Efficiency7/100

Traffic Sources

direct22.9%
referral7.9%
organic0.0%
paid0.0%
social0.0%

Trustpilot Rating

4.3

80 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
100.0%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About HOWL Worldwide

Is HOWL Worldwide a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, HOWL Worldwide is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is HOWL Worldwide safe to buy from? Is it a scam?

HOWL Worldwide has a Trustpilot rating of 4.3/5 based on 80 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (50/100).

What is HOWL Worldwide's EcomScout rating and what does it mean?

HOWL Worldwide has an EcomScout rating of B+ (50/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does HOWL Worldwide generate?

HOWL Worldwide receives approximately 295.2K visits per year with estimated monthly revenue of $10.8K - $21.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does HOWL Worldwide use?

We detected 6 Shopify apps on HOWL Worldwide, including Trustpilot, ReCharge Subscriptions, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Sexual Wellness store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against HOWL Worldwide. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Sexual Wellness store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

HOWL Worldwide Shopify store analysis • Sexual WellnessBeauty & Personal Care • Unlikely Dropshipper • Rating: B+

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