Huel
huel.czHuel receives an EcomScout Rating of B (35/100), ranking #146,931 out of 992,179 Shopify stores we track. This Nutritional Products Food & Beverage store. It offers 52 products at an average price of CZK 1,131.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of CZK 1,131 (range: CZK 767 – CZK 1,682) — ≈ $49 USD. Mid-range pricing strategy.
0Customer trust: Trustpilot score 4.3/5 based on 28,321 reviews. Good standing with customers.
Best-selling product: Huel Hot & Savoury Pots (CZK 1,682). Other top sellers include Huel Hot & Savoury, Huel Complete Protein, Huel Complete Nutrition Bar.
Nutritional Products Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Nutritional Products market generates $0M/month across 12 stores
- •75% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Nutritional Products stores earn $57K+/month
- •This store outperforms 96% of Nutritional Products competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Nutritional Products
Best Selling Products
≈ $49 USD
Range: CZK 767 - CZK 1,682
Rating Breakdown
Traffic Sources
Trustpilot Rating
28,321 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Analysis
Strengths
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Revenue performance needs improvement
- Traffic and growth metrics are below average
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Invest in SEO, content marketing, and social media to drive more traffic
- Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (4)
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Frequently Asked Questions About Huel
Is Huel a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Huel is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Huel safe to buy from? Is it a scam?
Huel has a Trustpilot rating of 4.3/5 based on 28,321 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B (35/100).
What is Huel's EcomScout rating and what does it mean?
Huel has an EcomScout rating of B (35/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does Huel generate?
Huel receives approximately traffic data not available. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Huel use?
We detected 4 Shopify apps on Huel, including Trustpilot, Shop, Geolocation and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Nutritional Products store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Huel. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Nutritional Products store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.