Hugrug
hugrug.co.ukHugrug receives an EcomScout Rating of S (62/100), ranking #14,182 out of 1,189,240 Shopify stores we track. This Home Accessories Home & Garden store attracts 1.6M visits per year with estimated revenue of $80.1K - $176.1K/mo. It offers 775 products at an average price of £20.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: paid 29%, organic 14%, social 12%, direct 9%.
Product pricing: Average price of £20 (range: £5 – £38) — ≈ $25 USD. Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $931/mo in paid search ($11.2K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 3.7/5 based on 1 reviews. Good standing with customers.
Top markets: GB (79%), US (15%), IN (2%).
Best-selling product: Anti-Slip Rug Underlay (£18). Other top sellers include Coir Scraper Doormat Natural, Printed Coir Border Grey Blue Doormat, Rubber Castle Surround Doormat.
Home Accessories Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Home Accessories market generates $0M/month across 151 stores
- •3% are enterprise stores (>$100K/mo) — achievable market
- •76% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Home Accessories stores earn $26K+/month
- •This store outperforms 93% of Home Accessories competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Home Accessories
Best Selling Products
#1Anti-Slip Rug Underlay
£18≈ $23
#2Coir Scraper Doormat Natural
£14.99≈ $19
#3Printed Coir Border Grey Blue Doormat
£12.99≈ $16
#4Rubber Castle Surround Doormat
£14.99≈ $19
#5My Rug - Stone Beige Rug
£29≈ $37
#6Coir Scraper Doormat Black
£16.99≈ $22
#7Rubber Marley Surround Doormat
£14.99≈ $19
#8My Rug - Charcoal Rug
£29≈ $37
#9Candy Bright Stripe Washable Doormat
£25.99≈ $33
#10Coir Insert Lavender Doormat
£4.99≈ $6.34
≈ $25 USD
Range: £5 - £38
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$931
Google Ads estimate
Yearly Ad Budget
$11K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| washable rugs | 17K | $1.24 | $3.4K |
| bath mat | 11K | $0.95 | $2.9K |
| door mat | 10K | $1.57 | $4.9K |
| bath mats | 4K | $1.12 | $6.5K |
| doormats | 2K | $3.94 | $2.0K |
Trustpilot Rating
1 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (6)
TrustpilotSimilar Stores
View all →Trending Products to Sell
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Frequently Asked Questions About Hugrug
Is Hugrug a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Hugrug is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Hugrug safe to buy from? Is it a scam?
Hugrug has a Trustpilot rating of 3.7/5 based on 1 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (62/100).
What is Hugrug's EcomScout rating and what does it mean?
Hugrug has an EcomScout rating of S (62/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Hugrug generate?
Hugrug receives approximately 1.6M visits per year with estimated monthly revenue of $80.1K - $176.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Hugrug use?
We detected 6 Shopify apps on Hugrug, including Shop, Trustpilot, Gorgias and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Home Accessories store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Hugrug. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Home Accessories store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.