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iloveugly.co.nz

iloveugly.co.nz
67/100
EcomScout

iloveugly.co.nz receives an EcomScout Rating of S (67/100), ranking #7,083 out of 1,188,913 Shopify stores we track. This Accessories Fashion & Apparel store attracts 1.9M visits per year with estimated revenue of $196.8K - $426.3K/mo. It offers 961 products at an average price of NZ$25.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$196.8K - $426.3K/mo
Est. Traffic/mo
160.3K
Products
961
Top Market
NZ (91%)
Top Channel
organic (40%)
Trustpilot
2.6/5 (11)

Store Intelligence Summary

Traffic breakdown: organic 40%, direct 25%, paid 15%, social 6%.

Product pricing: Average price of NZ$25 (range: NZ$25 – NZ$25) — ≈ $15 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $1/mo in paid search ($12/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 2.6/5 based on 11 reviews. Mixed reviews — potential service or quality concerns.

Top markets: NZ (91%), AU (4%), US (2%).

How is the EcomScout Rating calculated? The S grade (67/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Accessories Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$16.6M/mo
Total Stores
10,083
Avg Revenue
$2K/mo
Top 10% Threshold
$11K/mo

Competition Breakdown

34%
54%
9%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Accessories market generates $17M/month across 10,083 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 88% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Accessories stores earn $11K+/month
  • This store outperforms 86% of Accessories competitors
  • Belts shows highest opportunity with $2,360 median revenue and medium competition
  • High average order value ($183) suggests premium positioning works well
  • 135 enterprise stores (>$100K/mo) proves scalability in this market

Best Selling Products

Analyzing...
Bounce Rate
57.6%
Pages/Visit
4.1
Avg. Time on Site
2m 14s
Avg. Product Price
NZ$25

≈ $15 USD

Range: NZ$25 - NZ$25

Rating Breakdown

Revenue Performance80/100
Traffic Growth80/100
Business Quality76/100
Trustpilot40/100
Marketing Efficiency22/100

Traffic Sources

organic39.9%
direct24.7%
paid14.5%
social6.3%
referral2.5%

Marketing & Ad Spend

Monthly Ad Spend

$1

Google Ads estimate

Yearly Ad Budget

$12

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
i love ugly nzEasy44--

Trustpilot Rating

2.6

11 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇳🇿New Zealand
90.8%
🇦🇺Australia
3.8%
🇺🇸United States
2.5%
🇬🇧United Kingdom
1.0%
🇮🇳India
0.6%

Analysis

Strengths

  • Strong revenue performance and growth
  • Excellent traffic and growth metrics

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates

Shopify Theme

Detecting theme...

Trending Accessories Products

Products gaining popularity in Accessories right now, based on Amazon & Google Trends data.

iF YOU

iF YOU

84
$11.19+4%
NEWITIN

NEWITIN

75
$15.99+18%
Natural Healing Stone Fishhoop Dangle Drop Earrings Statement Gold silver earrings

Natural Healing Stone Fishhoop Dangle Drop Earrings Statement Gold silver earrings

72
$9.99+18%
Kitsch

Kitsch

71
$9.99+28%
See all trending Accessories products

Frequently Asked Questions About iloveugly.co.nz

Is iloveugly.co.nz a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, iloveugly.co.nz is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.

Is iloveugly.co.nz safe to buy from? Is it a scam?

iloveugly.co.nz has a Trustpilot rating of 2.6/5 based on 11 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (67/100).

What is iloveugly.co.nz's EcomScout rating and what does it mean?

iloveugly.co.nz has an EcomScout rating of S (67/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does iloveugly.co.nz generate?

iloveugly.co.nz receives approximately 1.9M visits per year with estimated monthly revenue of $196.8K - $426.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does iloveugly.co.nz use?

We detected 17 Shopify apps on iloveugly.co.nz, including Trustpilot, Shogun Page Builder, Pre-Order and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Accessories store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against iloveugly.co.nz. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Accessories store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

iloveugly.co.nz Shopify store analysis • AccessoriesFashion & Apparel • Likely Dropshipper • Rating: S

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