Imani Oliver
imanioliver.comImani Oliver receives an EcomScout Rating of B+ (48/100), ranking #37,862 out of 939,340 Shopify stores we track. This Hair Care & Extensions Beauty & Personal Care store attracts 113.9K visits per year with estimated revenue of $3.3K - $6.5K/mo. It offers 10 products at an average price of $15.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: social 61%, direct 13%.
Product pricing: Average price of $15 (range: $15 – $15). Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $4.3K/mo in paid search ($51.3K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.8/5 based on 46 reviews. Excellent reputation — customers rate this store highly.
Top markets: US (88%), VN (12%).
Best-selling product: Black Women Word Search ($14.99). Other top sellers include Black Women Fill-In Puzzles, Black Men Word Search, Black Men Fill-In Puzzles.
Hair Care & Extensions Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Hair Care & Extensions market generates $6M/month across 1,664 stores
- •5% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Hair Care & Extensions stores earn $45K+/month
- •This store outperforms 92% of Hair Care & Extensions competitors
- •Low average order value ($0) — consider bundling or upsells
- •83 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Hair Care & Extensions
Best Selling Products
#1Black Women Word Search
$14.99
#2Black Women Fill-In Puzzles
$14.99
#3Black Men Word Search
$14.99
#4Black Men Fill-In Puzzles
$14.99
#5Black Culture Word Search
$14.99
#6Black History Word Search
$14.99
#7African American Word Search
$14.99
#8Black Culture Fill-In Puzzles
$14.99
#9Black History Fill-In Puzzles
$14.99
#10African American Fill-In Puzzles
$14.99
Range: $15 - $15
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$4K
Google Ads estimate
Yearly Ad Budget
$51K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| rosa parks | 156K | $0.30 | $6 |
| word puzzles | 5K | $1.02 | $152 |
| who was rosa parks | 2K | $0.25 | - |
| who is frederick douglass | 2K | - | - |
| word board gamesEasy | 750 | $0.43 | $2 |
Trustpilot Rating
46 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Revenue performance needs improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Similar Stores
View all →Trending Products to Sell
Top trending products across all categories right now, based on Amazon & Google Trends data.
Aussie Miracle Moist with Avocado & Jojoba Oil, Paraben Free Conditioner, 26.2 fl oz
ZVOREI 8Pcs Hair Brushes Set with 4Pcs Topsy Hair Tail Tools 1Pcs Bristle Teasing Hair Brush 1Pcs Edge Control Brush 2Pcs Metal Pin Rat Tail Combs for Woman Girl hair Styling,Edge&Back Brushing,Pink
L3 Level 3 Styling Powder - Natural Look Mens Powder - Easy to Apply with No Oil or Greasy Residue (Small - 30 Grams)
slopehill Professional Ionic Hair Dryer, Powerful 1800W Fast Drying Low Noise Blow Dryer with 2 Concentrator Nozzle 1 Diffuser Attachments for Home Salon Travel (Black)
Frequently Asked Questions About Imani Oliver
Is Imani Oliver a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Imani Oliver is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Imani Oliver safe to buy from? Is it a scam?
Imani Oliver has a Trustpilot rating of 4.8/5 based on 46 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (48/100).
What is Imani Oliver's EcomScout rating and what does it mean?
Imani Oliver has an EcomScout rating of B+ (48/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does Imani Oliver generate?
Imani Oliver receives approximately 113.9K visits per year with estimated monthly revenue of $3.3K - $6.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Imani Oliver use?
We detected 10 Shopify apps on Imani Oliver, including Shop, UpPromote Affiliate Marketing, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Hair Care & Extensions store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Imani Oliver. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Hair Care & Extensions store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.