Back to Stores
imperialmats.com homepage screenshot

imperialmats.com

imperialmats.com
40/100
EcomScout

imperialmats.com receives an EcomScout Rating of B+ (40/100), ranking #25,070 out of 209,233 Shopify stores we track. This Floor Mats Automotive store attracts 19.3K visits per year with estimated revenue of $4.8K - $11.2K/mo. It offers 101 products at an average price of $189.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$4.8K - $11.2K/mo
Est. Traffic/mo
1.6K
Products
101
Top Market
US (100%)
Top Channel
N/A
Est. Ad Spend/mo
$132

Store Intelligence Summary

Product pricing: Average price of $189 (range: $149 – $209). Positioned in the premium segment.

Ad spend: Estimated $132/mo in paid search ($1.6K/yr). Lean ad budget — primarily relying on organic or social channels.

Top markets: US (100%).

Best-selling product: 1998-2005 Lexus IS300 JCE10 Sedan and Sportcross Floor Mats 5 Piece Set ($199). Other top sellers include 1994-1998 Nissan 240SX Floor Mats 5 Piece Set LHD S14, 1989-1994 Nissan 240SX Coupe and Hatchback Floor Mats 4 Piece Set LHD S13, 1996-2002 Toyota Hilux Surf N185 5 Piece Floor Mat Set RHD.

How is the EcomScout Rating calculated? The B+ grade (40/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Floor Mats Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$18K/mo
Total Stores
2
Avg Revenue
$9K/mo
Top 10% Threshold
$11K/mo

Competition Breakdown

50%
50%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Floor Mats market generates $0M/month across 2 stores
  • This store outperforms 18% of Floor Mats competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
34.8%
Pages/Visit
2.8
Avg. Time on Site
1m 12s
Avg. Product Price
$189

Range: $149 - $209

Rating Breakdown

Business Quality100/100
Traffic Growth60/100
Revenue Performance35/100
Marketing Efficiency22/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$132

Google Ads estimate

Yearly Ad Budget

$2K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
350z partsEasy720$0.09$31
oxgord floor matsEasy360--
auto mat320$1.47$17
luxury matsEasy44--
luxury car mats ukEasy12--

Top Countries

🇺🇸United States
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (3)

Frequently Asked Questions About imperialmats.com

Is imperialmats.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, imperialmats.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is imperialmats.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for imperialmats.com. However, our EcomScout rating is B+ (40/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is imperialmats.com's EcomScout rating and what does it mean?

imperialmats.com has an EcomScout rating of B+ (40/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does imperialmats.com generate?

imperialmats.com receives approximately 19.3K visits per year with estimated monthly revenue of $4.8K - $11.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does imperialmats.com use?

We detected 3 Shopify apps on imperialmats.com, including Shop, Pre-Order, Block.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Floor Mats store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against imperialmats.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Floor Mats store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

imperialmats.com Shopify store analysis • Floor MatsAutomotive • Unlikely Dropshipper • Rating: B+

Last updated: