Back to Stores
impossibrew.co.uk homepage screenshot

impossibrew.co.uk

impossibrew.co.uk
52/100
EcomScout

impossibrew.co.uk receives an EcomScout Rating of A (52/100), ranking #17,105 out of 540,211 Shopify stores we track. This Alcohol Food & Beverage store attracts 959.0K visits per year with estimated revenue of $141.3K - $353.2K/mo. It offers 18 products at an average price of £27.

Store descriptionAs Seen on Dragons' Den, IMPOSSIBREW® is the Next Generation Alcohol Free Beer that helps you unwind, without alcohol. Our functional beers brewed with Social Blend™ for a complete sensory experience of alcohol, without alcohol. Rated UK's best alcohol-free beer by World Beer Awards.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$141.3K - $353.2K/mo
Est. Traffic/mo
79.9K
Products
18
Top Market
GB (45%)
Top Channel
SearchOrganic (32%)

Store Intelligence Summary

Traffic breakdown: SearchOrganic 32%, SocialPaid 17%, SearchPaid 16%, Direct 13%.

Product pricing: Average price of £27 — ≈ $35 USD. Budget-friendly positioning targeting volume sales.

Top markets: GB (45%), US (13%), DE (6%).

Best-selling product: IMPOSSIBREW® Rhubarb Weiss (Limited Edition) (£34). Other top sellers include IMPOSSIBREW® Sicilian Lemon Lager, IMPOSSIBREW® Signature Glass (2nd), IMPOSSIBREW® Welcome Bundle (15% OFF).

How is the EcomScout Rating calculated? The A grade (52/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Alcohol Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$10.8M/mo
Total Stores
545
Avg Revenue
$20K/mo
Top 10% Threshold
$204K/mo

Competition Breakdown

27%
35%
11%
19%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Alcohol market generates $11M/month across 545 stores
  • 19% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Alcohol stores earn $204K+/month
  • This store outperforms 90% of Alcohol competitors
  • Low average order value ($0) — consider bundling or upsells
  • 101 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
55.4%
Pages/Visit
3.0
Avg. Time on Site
1m 11s
Avg. Product Price
£27

≈ $35 USD

Range: £0 - £50

Rating Breakdown

Business Quality75/100
Revenue Performance71/100
Traffic Growth55/100
Marketing Efficiency28/100

Traffic Sources

SearchOrganic32.3%
SocialPaid16.9%
SearchPaid16.2%
Direct13.2%
DisplayAds12.1%
Mail4.8%
Referrals4.3%
SocialOrganic0.1%
GenAi0.0%
Affiliate0.0%

Top Countries

🇬🇧United Kingdom
45.4%
🇺🇸United States
13.5%
🇩🇪Germany
6.2%
🇫🇷France
5.5%
🇻🇳Vietnam
4.1%

Analysis

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

impossibrewimpossibewbiere sans alcool et crise de goutteimpossibruimpossibrew is raising on crowdcube months of beer on us

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

Shopify

CDN

AWS CloudFront

Pre-Order

Pre-Order

Sales Channels

Shop

Payment

Shopify Payments

Analytics

Microsoft ClarityGoogle Analytics

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

72
$5.99-6%
livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

72
$16.99+7%
IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

70
$11.99-6%
ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

68
$24.99+23%
Explore all trending products

Frequently Asked Questions About impossibrew.co.uk

Is impossibrew.co.uk a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, impossibrew.co.uk is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is impossibrew.co.uk safe to buy from? Is it a scam?

We don't have Trustpilot review data for impossibrew.co.uk. However, our EcomScout rating is A (52/100). Note: This store shows signs of dropshipping, which may mean longer shipping times (15-45 days).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is impossibrew.co.uk's EcomScout rating and what does it mean?

impossibrew.co.uk has an EcomScout rating of A (52/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does impossibrew.co.uk generate?

impossibrew.co.uk receives approximately 959.0K visits per year with estimated monthly revenue of $141.3K - $353.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does impossibrew.co.uk use?

We detected 2 Shopify apps on impossibrew.co.uk, including Klaviyo Reviews, Judge.me Ali Reviews Importer. The store uses the "Unknown" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Alcohol store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against impossibrew.co.uk. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Alcohol store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

impossibrew.co.uk Shopify store analysis • AlcoholFood & Beverage • Likely Dropshipper • Rating: A

Last updated: