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India At Home

indiaathome.com.au
51/100
EcomScout

India At Home receives an EcomScout Rating of A (51/100), ranking #39,770 out of 1,118,484 Shopify stores we track. This Grocery Food & Beverage store attracts 317.7K visits per year with estimated revenue of $3.1K - $6.2K/mo. It offers 2.5K+ products at an average price of A$3.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$3.1K - $6.2K/mo
Est. Traffic/mo
26.5K
Products
2.5K+
Top Market
AU (83%)
Top Channel
organic (79%)
Trustpilot
4.5/5 (363)

Store Intelligence Summary

Traffic breakdown: organic 79%, paid 9%, direct 8%, referral 5%.

Product pricing: Average price of A$3 (range: A$3 – A$3) — ≈ $1.65 USD. Budget-friendly positioning targeting volume sales.

Customer trust: Trustpilot score 4.5/5 based on 363 reviews. Excellent reputation — customers rate this store highly.

Top markets: AU (83%), IN (8%), US (5%).

Best-selling product: Lays Magic Masala 48Gm (A$2.50).

How is the EcomScout Rating calculated? The A grade (51/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Grocery Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$1.1M/mo
Total Stores
551
Avg Revenue
$2K/mo
Top 10% Threshold
$30K/mo

Competition Breakdown

36%
42%
16%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Grocery market generates $1M/month across 551 stores
  • 3% are enterprise stores (>$100K/mo) — achievable market
  • 78% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Grocery stores earn $30K+/month
  • This store outperforms 93% of Grocery competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
47.9%
Pages/Visit
2.5
Avg. Time on Site
1m 11s
Avg. Product Price
A$3

≈ $1.65 USD

Range: A$3 - A$3

Rating Breakdown

Trustpilot90/100
Traffic Growth80/100
Business Quality80/100
Revenue Performance27/100

Traffic Sources

organic78.9%
paid8.5%
direct8.0%
referral4.6%
social0.0%

Trustpilot Rating

4.5

363 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇺Australia
83.1%
🇮🇳India
7.7%
🇺🇸United States
5.3%
🇧🇷Brazil
1.6%
🇹🇷Turkey
1.6%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

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Frequently Asked Questions About India At Home

Is India At Home a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, India At Home is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is India At Home safe to buy from? Is it a scam?

India At Home has a Trustpilot rating of 4.5/5 based on 363 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A (51/100).

What is India At Home's EcomScout rating and what does it mean?

India At Home has an EcomScout rating of A (51/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does India At Home generate?

India At Home receives approximately 317.7K visits per year with estimated monthly revenue of $3.1K - $6.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does India At Home use?

We detected 5 Shopify apps on India At Home, including Shop, Trustpilot, Vitals and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Grocery store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against India At Home. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Grocery store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

India At Home Shopify store analysis • GroceryFood & Beverage • Unlikely Dropshipper • Rating: A

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