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46/100
EcomScout

Innersy receives an EcomScout Rating of B+ (46/100), ranking #45,747 out of 931,738 Shopify stores we track. This Underwear Fashion & Apparel store attracts 225.5K visits per year with estimated revenue of $7.1K - $15.4K/mo. It offers 145 products at an average price of $25.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$7.1K - $15.4K/mo
Est. Traffic/mo
18.8K
Products
145
Top Market
US (58%)
Top Channel
organic (51%)
Trustpilot
3.2/5 (3)

Store Intelligence Summary

Traffic breakdown: organic 51%, paid 29%.

Product pricing: Average price of $25 (range: $20 – $37). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $119/mo in paid search ($1.4K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.2/5 based on 3 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (58%), DE (13%), CA (11%).

Best-selling product: Women's High Waisted Briefs 5-Pack ($24.99). Other top sellers include Women's Cotton Mid Waist Hipster 6-Pack, Women's Cotton Boyshorts 3-Pack, Womens Mid Rise Cotton Wide Waistband Hipster 6-Pack.

How is the EcomScout Rating calculated? The B+ grade (46/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Underwear Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$366K/mo
Total Stores
202
Avg Revenue
$2K/mo
Top 10% Threshold
$34K/mo

Competition Breakdown

38%
38%
15%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Underwear market generates $0M/month across 202 stores
  • 3% are enterprise stores (>$100K/mo) — achievable market
  • 76% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Underwear stores earn $34K+/month
  • This store outperforms 95% of Underwear competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
38.0%
Pages/Visit
2.8
Avg. Time on Site
30s
Avg. Product Price
$25

Range: $20 - $37

Rating Breakdown

Business Quality80/100
Traffic Growth70/100
Trustpilot45/100
Revenue Performance29/100
Marketing Efficiency29/100

Traffic Sources

organic50.7%
paid29.2%
direct0.6%
social0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$119

Google Ads estimate

Yearly Ad Budget

$1K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
pact underwear2K$0.60$235
knix wearEasy750--
innersyEasy440--
vanity fair 76345Easy360--
victoria secret bras on saleEasy250--

Trustpilot Rating

3.2

3 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
58.4%
🇩🇪Germany
13.0%
🇨🇦Canada
10.7%
🇬🇧United Kingdom
10.2%
🇫🇷France
7.6%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Innersy

Is Innersy a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Innersy is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Innersy safe to buy from? Is it a scam?

Innersy has a Trustpilot rating of 3.2/5 based on 3 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (46/100).

What is Innersy's EcomScout rating and what does it mean?

Innersy has an EcomScout rating of B+ (46/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Innersy generate?

Innersy receives approximately 225.5K visits per year with estimated monthly revenue of $7.1K - $15.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Innersy use?

App detection data for Innersy is being updated.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Underwear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Innersy. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Underwear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Innersy Shopify store analysis • UnderwearFashion & Apparel • Unlikely Dropshipper • Rating: B+

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