Back to Stores
Inooko homepage screenshot
52/100
EcomScout

Inooko receives an EcomScout Rating of A (52/100), ranking #10,639 out of 208,054 Shopify stores we track. This Pet Accessories Pets store attracts 367.7K visits per year with estimated revenue of $7.7K - $14.9K/mo. It offers 2.4K products at an average price of $7.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$7.7K - $14.9K/mo
Est. Traffic/mo
30.6K
Products
2.4K
Top Market
FR (76%)
Top Channel
direct (29%)
Trustpilot
4.9/5 (394)

Store Intelligence Summary

Traffic breakdown: direct 29%, referral 3%.

Product pricing: Average price of $7 (range: $2 – $13). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $1/mo in paid search ($12/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.9/5 based on 394 reviews. Excellent reputation — customers rate this store highly.

Top markets: FR (76%), BE (12%), US (6%).

Best-selling product: La Carte Cadeau inooko ($10). Other top sellers include Sabot de veau à mâcher pour chien, Baton de fromage à mâcher pour chien, Nerf de boeuf - Bully Stick à mâcher pour chien - 12 cm.

How is the EcomScout Rating calculated? The A grade (52/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Pet Accessories Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$26K/mo
Total Stores
34
Avg Revenue
$777.5/mo
Top 10% Threshold
$16K/mo

Competition Breakdown

59%
26%
6%
9%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Pet Accessories market generates $0M/month across 34 stores
  • 85% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Pet Accessories stores earn $16K+/month
  • This store outperforms 95% of Pet Accessories competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
29.7%
Pages/Visit
4.1
Avg. Time on Site
3m 53s
Avg. Product Price
$7

Range: $2 - $13

Rating Breakdown

Trustpilot90/100
Business Quality80/100
Traffic Growth75/100
Revenue Performance27/100
Marketing Efficiency22/100

Traffic Sources

direct28.7%
referral3.1%
organic0.0%
paid0.0%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$1

Google Ads estimate

Yearly Ad Budget

$12

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo

Trustpilot Rating

4.9

394 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇫🇷France
76.3%
🇧🇪Belgium
11.5%
🇺🇸United States
6.4%
🇨🇦Canada
2.3%
🇨🇭Switzerland
1.7%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Wallet for Men, Mens Minimalist Wallet 9-13 Cards, Slim Compact Wallet with Money Clip & ID Window, RFID Blocking Smart Pop Up Card Wallet, Metal Aluminum Credit Card Holder Bifold Wallet

Wallet for Men, Mens Minimalist Wallet 9-13 Cards, Slim Compact Wallet with Money Clip & ID Window, RFID Blocking Smart Pop Up Card Wallet, Metal Aluminum Credit Card Holder Bifold Wallet

98
$25.63+185%
3 Packs Washed-Cotton Plain Baseball Cap, Vintage Adjustable Dad Hats Gift for Men/Women,Unstructured

3 Packs Washed-Cotton Plain Baseball Cap, Vintage Adjustable Dad Hats Gift for Men/Women,Unstructured

98
$11.99+104%
6 Pack Extra Heavy Duty Large Moving Bags with Strong Zipper & Comfortable Handles, Sturdy & Durable Clothes Storage Bags Totes Bins, Blue Packing Moving Boxes for College Supplies, Dark Blue

6 Pack Extra Heavy Duty Large Moving Bags with Strong Zipper & Comfortable Handles, Sturdy & Durable Clothes Storage Bags Totes Bins, Blue Packing Moving Boxes for College Supplies, Dark Blue

89
$26.99+214%
Stretch Tactical Belt for Men, Military Work Rigger Hiking 1.5" Elastic Nylon Web Ratchet Quick Release Belt

Stretch Tactical Belt for Men, Military Work Rigger Hiking 1.5" Elastic Nylon Web Ratchet Quick Release Belt

88
$14.98+150%
Explore all trending products

Frequently Asked Questions About Inooko

Is Inooko a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Inooko is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Inooko safe to buy from? Is it a scam?

Inooko has a Trustpilot rating of 4.9/5 based on 394 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A (52/100).

What is Inooko's EcomScout rating and what does it mean?

Inooko has an EcomScout rating of A (52/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Inooko generate?

Inooko receives approximately 367.7K visits per year with estimated monthly revenue of $7.7K - $14.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Inooko use?

We detected 6 Shopify apps on Inooko, including Pre-Order, Sale Badge, Yotpo Reviews & UGC and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Pet Accessories store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Inooko. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Pet Accessories store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Inooko Shopify store analysis • Pet AccessoriesPets • Unlikely Dropshipper • Rating: A

Last updated: