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63/100
EcomScout

Instant Swim receives an EcomScout Rating of S (63/100), ranking #6,857 out of 886,439 Shopify stores we track. This Swimwear Fashion & Apparel store attracts 592.0K visits per year with estimated revenue of $62.1K - $134.5K/mo. It offers 74 products at an average price of £70.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$62.1K - $134.5K/mo
Est. Traffic/mo
49.3K
Products
74
Top Market
US (51%)
Top Channel
organic (24%)
Trustpilot
3.8/5 (174)

Store Intelligence Summary

Traffic breakdown: organic 24%, direct 24%, paid 22%, social 13%.

Product pricing: Average price of £70 (range: £24 – £78) — ≈ $89 USD. Mid-range pricing strategy.

Ad spend: Estimated $42/mo in paid search ($504/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.8/5 based on 174 reviews. Good standing with customers.

Top markets: US (51%), GB (42%), DE (3%).

Best-selling product: Karma Onepiece - Graphite (£70). Other top sellers include Karma Onepiece - Midnight, Karma Onepiece - Azure, Karma Onepiece - Lawsuit.

How is the EcomScout Rating calculated? The S grade (63/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Swimwear Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$2.3M/mo
Total Stores
992
Avg Revenue
$2K/mo
Top 10% Threshold
$24K/mo

Competition Breakdown

34%
46%
15%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Swimwear market generates $2M/month across 992 stores
  • 2% are enterprise stores (>$100K/mo) — achievable market
  • 80% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Swimwear stores earn $24K+/month
  • This store outperforms 90% of Swimwear competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
47.1%
Pages/Visit
2.5
Avg. Time on Site
1m 5s
Avg. Product Price
£70

≈ $89 USD

Range: £24 - £78

Rating Breakdown

Trustpilot80/100
Business Quality76/100
Traffic Growth75/100
Revenue Performance58/100
Marketing Efficiency22/100

Traffic Sources

organic24.4%
direct24.0%
paid22.1%
social13.4%
referral1.3%

Marketing & Ad Spend

Monthly Ad Spend

$42

Google Ads estimate

Yearly Ad Budget

$504

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
underwire one piece swimsuitEasy220$1.54$121
stinger suit australiaEasy44--
one piece swimming costumeEasy28--
skimpy swimwear australiaEasy28--
swimming equipment australiaEasy20--

Trustpilot Rating

3.8

174 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
50.8%
🇬🇧United Kingdom
41.8%
🇩🇪Germany
2.9%
🇨🇦Canada
1.9%
🇳🇿New Zealand
1.0%

Analysis

Strengths

  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords

Shopify Theme

Detecting theme...

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Products gaining popularity in Swimwear right now, based on Amazon & Google Trends data.

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90
$24.98+285%
iThird Battery Operated Wall Sconces Set of 2: 10000mAh Rechargeable Wall Lights with Remote Control, 360° Rotate Wireless Wall Scone Decor for TV/Mirror Bedroom Living Room, 31.5 Inch, Black

iThird Battery Operated Wall Sconces Set of 2: 10000mAh Rechargeable Wall Lights with Remote Control, 360° Rotate Wireless Wall Scone Decor for TV/Mirror Bedroom Living Room, 31.5 Inch, Black

89
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Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Black Cherry

Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Black Cherry

79
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Ridgid - CC247 RIDGID 40617 Model 101 Close Quarters Tubing Cutter, 1/4-inch to 1-1/8-inch Tube Cutter Silver

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65
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Frequently Asked Questions About Instant Swim

Is Instant Swim a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Instant Swim is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.

Is Instant Swim safe to buy from? Is it a scam?

Instant Swim has a Trustpilot rating of 3.8/5 based on 174 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (63/100).

What is Instant Swim's EcomScout rating and what does it mean?

Instant Swim has an EcomScout rating of S (63/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Instant Swim generate?

Instant Swim receives approximately 592.0K visits per year with estimated monthly revenue of $62.1K - $134.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Instant Swim use?

We detected 9 Shopify apps on Instant Swim, including Pre-Order, Sale Badge, Shop and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Swimwear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Instant Swim. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Swimwear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Instant Swim Shopify store analysis • SwimwearFashion & Apparel • Likely Dropshipper • Rating: S

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