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Itstrong

itstrong.nl
36/100
EcomScout

Itstrong receives an EcomScout Rating of B (36/100), ranking #98,521 out of 761,233 Shopify stores we track. This Fitness Equipment Sports & Outdoors store attracts 13.5K visits per year with estimated revenue of $458 - $993/mo. It offers 14 products at an average price of €25.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$458 - $993/mo
Est. Traffic/mo
1.1K
Products
14
Top Market
NL (100%)
Top Channel
N/A
Trustpilot
2.5/5 (6)

Store Intelligence Summary

Product pricing: Average price of €25 (range: €16 – €35) — ≈ $27 USD. Budget-friendly positioning targeting volume sales.

0

Customer trust: Trustpilot score 2.5/5 based on 6 reviews. Mixed reviews — potential service or quality concerns.

Top markets: NL (100%).

Best-selling product: Motivatie Drinkfles (€18.50). Other top sellers include Suspension Trainer, Thermosfles, Barbell Pad.

How is the EcomScout Rating calculated? The B grade (36/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Fitness Equipment Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$3.1M/mo
Total Stores
419
Avg Revenue
$7K/mo
Top 10% Threshold
$142K/mo

Competition Breakdown

21%
31%
27%
8%
12%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Fitness Equipment market generates $3M/month across 419 stores
  • 12% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Fitness Equipment stores earn $142K+/month
  • This store outperforms 95% of Fitness Equipment competitors
  • Low average order value ($0) — consider bundling or upsells
  • 52 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
35.1%
Pages/Visit
1.2
0
Avg. Product Price
€25

≈ $27 USD

Range: €16 - €35

Rating Breakdown

Business Quality80/100
Traffic Growth55/100
Trustpilot35/100
Revenue Performance24/100
Marketing Efficiency7/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

2.5

6 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇳🇱Netherlands
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

FITPLAM Adjustable dumbbell set,20/35/45/55/70/90lbs Free Weights set with upgraded nut, 5 in 1 Weight Set Used as Kettlebells, Barbell, Push up Stand, Fitness Exercise for Home Gym Suitable Men/Women

FITPLAM Adjustable dumbbell set,20/35/45/55/70/90lbs Free Weights set with upgraded nut, 5 in 1 Weight Set Used as Kettlebells, Barbell, Push up Stand, Fitness Exercise for Home Gym Suitable Men/Women

87
$68.39+156%
CAP Barbell Coated Hex Dumbbell Weight - Single | 10-120 lbs | Multiple Options

CAP Barbell Coated Hex Dumbbell Weight - Single | 10-120 lbs | Multiple Options

87
$27.99+156%
Amazon Basics Neoprene Dumbbell Hand Weights for Exercise and Muscle Toning

Amazon Basics Neoprene Dumbbell Hand Weights for Exercise and Muscle Toning

86
$32.67+142%
NordicTrack T Series

NordicTrack T Series

86
$599.00+156%
Explore all trending products

Frequently Asked Questions About Itstrong

Is Itstrong a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Itstrong is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Itstrong safe to buy from? Is it a scam?

Itstrong has a Trustpilot rating of 2.5/5 based on 6 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is B (36/100).

What is Itstrong's EcomScout rating and what does it mean?

Itstrong has an EcomScout rating of B (36/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Itstrong generate?

Itstrong receives approximately 13.5K visits per year with estimated monthly revenue of $458 - $993/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Itstrong use?

We detected 3 Shopify apps on Itstrong, including Judge.me Product Reviews, Block, Ecomsend.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Fitness Equipment store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Itstrong. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Fitness Equipment store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Itstrong Shopify store analysis • Fitness EquipmentSports & Outdoors • Unlikely Dropshipper • Rating: B

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