Jockey
jockey.com.auJockey receives an EcomScout Rating of A+ (54/100), ranking #36,036 out of 1,191,764 Shopify stores we track. This Underwear & Sleepwear Fashion & Apparel store attracts 736.3K visits per year with estimated revenue of $14.3K - $31.0K/mo. It offers 246 products at an average price of A$22.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 55%, direct 25%, social 12%, paid 3%.
Product pricing: Average price of A$22 (range: A$20 – A$27) — ≈ $15 USD. Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $3/mo in paid search ($36/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 2.0/5 based on 15,200 reviews. Mixed reviews — potential service or quality concerns.
Top markets: AU (71%), US (14%), BR (11%).
Best-selling product: Jockey Women's Classic Parisienne Smooth Full Brief (A$21.99). Other top sellers include Jockey Women's Classic Parisienne Smooth Full Brief, Jockey Women's Classic Parisienne Full Brief, Jockey Women's No Panty Line Promise Next Gen Full Brief.
Underwear & Sleepwear Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Underwear & Sleepwear market generates $0M/month across 2 stores
- •This store outperforms 44% of Underwear & Sleepwear competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Underwear & Sleepwear
Best Selling Products
#1Jockey Women's Classic Parisienne Smooth Full Brief
A$21.99≈ $15
#2Jockey Women's Classic Parisienne Smooth Full Brief
A$21.99≈ $15
#3Jockey Women's Classic Parisienne Full Brief
A$21.99≈ $15
#4Jockey Women's No Panty Line Promise Next Gen Full Brief
A$24.99≈ $16
#5Jockey Women's No Panty Line Promise Next Gen Full Brief
A$24.99≈ $16
#6Jockey Women's No Panty Line Promise Bikini
A$19.99≈ $13
#7Jockey Women's No Panty Line Promise Bikini
A$19.99≈ $13
#8Jockey Women's No Panty Line Promise Bikini
A$19.99≈ $13
#9Jockey Women's No Panty Line Promise Bikini
A$19.99≈ $13
#10Jockey Women's No Panty Line Promise Hi Cut
A$19.99≈ $13
≈ $15 USD
Range: A$20 - A$27
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$3
Google Ads estimate
Yearly Ad Budget
$36
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| jockey bra sports | 14 | - | - |
Trustpilot Rating
15,200 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (6)
Similar Stores
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Frequently Asked Questions About Jockey
Is Jockey a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Jockey is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Jockey safe to buy from? Is it a scam?
Jockey has a Trustpilot rating of 2.0/5 based on 15,200 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is A+ (54/100).
What is Jockey's EcomScout rating and what does it mean?
Jockey has an EcomScout rating of A+ (54/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Jockey generate?
Jockey receives approximately 736.3K visits per year with estimated monthly revenue of $14.3K - $31.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Jockey use?
We detected 6 Shopify apps on Jockey, including Pre-Order, Shop, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Underwear & Sleepwear store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Jockey. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Underwear & Sleepwear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.