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Johnstonprams

johnstonprams.com
51/100
EcomScout

Johnstonprams receives an EcomScout Rating of A (51/100), ranking #30,473 out of 1,019,462 Shopify stores we track. This Baby Equipment Baby & Kids store attracts 129.5K visits per year with estimated revenue of $23.7K - $55.3K/mo. It offers 544 products at an average price of £158.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$23.7K - $55.3K/mo
Est. Traffic/mo
10.8K
Products
544
Top Market
GB (100%)
Top Channel
organic (29%)
Trustpilot
3.2/5 (1)

Store Intelligence Summary

Traffic breakdown: organic 29%, social 21%, paid 19%, referral 16%.

Product pricing: Average price of £158 (range: £20 – £630) — ≈ $200 USD. Positioned in the premium segment.

0

Customer trust: Trustpilot score 3.2/5 based on 1 reviews. Mixed reviews — potential service or quality concerns.

Top markets: GB (100%).

Best-selling product: Johnston's Gravity Bouncer, Grey Melange (£39.99). Other top sellers include Universal Car Seat Adapters for Noordi Fjordi V2, Babylo Zummi Panorama Changing Bag, Jane Foldable Bed Guard Rail & Travel Bag.

How is the EcomScout Rating calculated? The A grade (51/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Baby Equipment Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$56K/mo
Total Stores
2
Avg Revenue
$28K/mo
Top 10% Threshold
$40K/mo

Competition Breakdown

100%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Baby Equipment market generates $0M/month across 2 stores
  • This store outperforms 31% of Baby Equipment competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
88.9%
Pages/Visit
2.1
Avg. Time on Site
1m 24s
Avg. Product Price
£158

≈ $200 USD

Range: £20 - £630

Rating Breakdown

Business Quality80/100
Traffic Growth70/100
Revenue Performance48/100
Trustpilot45/100
Marketing Efficiency7/100

Traffic Sources

organic29.5%
social21.4%
paid19.0%
referral15.7%
direct8.3%

Trustpilot Rating

3.2

1 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
100.0%

Analysis

Strengths

  • High business quality and trust indicators
  • High-quality product catalog

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Johnstonprams

Is Johnstonprams a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Johnstonprams is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Johnstonprams safe to buy from? Is it a scam?

Johnstonprams has a Trustpilot rating of 3.2/5 based on 1 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is A (51/100).

What is Johnstonprams's EcomScout rating and what does it mean?

Johnstonprams has an EcomScout rating of A (51/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Johnstonprams generate?

Johnstonprams receives approximately 129.5K visits per year with estimated monthly revenue of $23.7K - $55.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Johnstonprams use?

We detected 6 Shopify apps on Johnstonprams, including Shop, Loox Photo Reviews, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Baby Equipment store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Johnstonprams. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Baby Equipment store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Johnstonprams Shopify store analysis • Baby EquipmentBaby & Kids • Unlikely Dropshipper • Rating: A

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