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Joutsen Finland Oy

joutsen.com
43/100
EcomScout

Joutsen Finland Oy receives an EcomScout Rating of B+ (43/100), ranking #58,611 out of 852,539 Shopify stores we track. This Outerwear Fashion & Apparel store attracts 39.6K visits per year with estimated revenue of $18.1K - $39.1K/mo. It offers 205 products at an average price of €451.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$18.1K - $39.1K/mo
Est. Traffic/mo
3.3K
Products
205
Top Market
FI (40%)
Top Channel
N/A
Est. Ad Spend/mo
$126

Store Intelligence Summary

Product pricing: Average price of €451 (range: €50 – €790) — ≈ $492 USD. Positioned in the premium segment.

Ad spend: Estimated $126/mo in paid search ($1.5K/yr). Lean ad budget — primarily relying on organic or social channels.

0

Top markets: FI (40%), DE (27%), US (18%).

Best-selling product: Suoja - Down Pillow Medium Soft and Medium High (€95). Other top sellers include Tauko Down Coat Recycled Autumn Orange, Knut Down Coat Grey Dove, Velho Down Anorak Bluebell.

How is the EcomScout Rating calculated? The B+ grade (43/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Outerwear Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$2.1M/mo
Total Stores
226
Avg Revenue
$9K/mo
Top 10% Threshold
$96K/mo

Competition Breakdown

19%
32%
33%
6%
10%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Outerwear market generates $2M/month across 226 stores
  • 10% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Outerwear stores earn $96K+/month
  • This store outperforms 90% of Outerwear competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
38.7%
Pages/Visit
1.8
Avg. Time on Site
8s
Avg. Product Price
€451

≈ $492 USD

Range: €50 - €790

Rating Breakdown

Business Quality80/100
Traffic Growth55/100
Revenue Performance50/100
Marketing Efficiency22/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$126

Google Ads estimate

Yearly Ad Budget

$2K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
feather pillowsEasy2K$1.14$1.2K
pillow protectorEasy2K$0.72$392
winter long coats womens90$1.70-
luxury duvet sets044$1.43$192
pillows buyEasy44$2.35$675

Trustpilot Rating

0.0

0 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇫🇮Finland
40.4%
🇩🇪Germany
27.1%
🇺🇸United States
17.7%
🇫🇷France
14.8%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Joutsen Finland Oy

Is Joutsen Finland Oy a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Joutsen Finland Oy is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Joutsen Finland Oy safe to buy from? Is it a scam?

We don't have Trustpilot review data for Joutsen Finland Oy. However, our EcomScout rating is B+ (43/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is Joutsen Finland Oy's EcomScout rating and what does it mean?

Joutsen Finland Oy has an EcomScout rating of B+ (43/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Joutsen Finland Oy generate?

Joutsen Finland Oy receives approximately 39.6K visits per year with estimated monthly revenue of $18.1K - $39.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Joutsen Finland Oy use?

We detected 7 Shopify apps on Joutsen Finland Oy, including Stamped.io Product Reviews, Shop, Loox Photo Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Outerwear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Joutsen Finland Oy. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Outerwear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Joutsen Finland Oy Shopify store analysis • OuterwearFashion & Apparel • Unlikely Dropshipper • Rating: B+

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