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Kelme homepage screenshot
62/100
EcomScout

Kelme receives an EcomScout Rating of S (62/100), ranking #8,323 out of 929,381 Shopify stores we track. This Apparel Fashion & Apparel store attracts 1.3M visits per year with estimated revenue of $114.8K - $248.7K/mo. It offers 379 products at an average price of $71.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$114.8K - $248.7K/mo
Est. Traffic/mo
105.2K
Products
379
Top Market
US (55%)
Top Channel
organic (77%)
Trustpilot
2.8/5 (3)

Store Intelligence Summary

Traffic breakdown: organic 77%, direct 15%, paid 6%.

Product pricing: Average price of $71 (range: $18 – $260). Mid-range pricing strategy.

Ad spend: Estimated $164/mo in paid search ($2.0K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 2.8/5 based on 3 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (55%), DE (3%), CL (3%).

Best-selling product: Bosnia Home & Away Fan Version World Cup 2026 Jersey ($80). Other top sellers include Official Jordan National Team Jersey For World Cup 2026 | Kelme Store, Official Jordan National Team Third Jersey 2026 | KELME Store USA, Kelme Official Nepal Soccer Team Adult Jersey.

How is the EcomScout Rating calculated? The S grade (62/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Apparel Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$50.7M/mo
Total Stores
32,395
Avg Revenue
$2K/mo
Top 10% Threshold
$10K/mo

Competition Breakdown

35%
54%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Apparel market generates $51M/month across 32,395 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 89% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Apparel stores earn $10K+/month
  • This store outperforms 84% of Apparel competitors
  • Jackets shows highest opportunity with $1,967 median revenue and medium competition
  • High average order value ($196) suggests premium positioning works well
  • 437 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
36.2%
Pages/Visit
3.6
Avg. Time on Site
1m 13s
Avg. Product Price
$71

Range: $18 - $260

Rating Breakdown

Traffic Growth80/100
Business Quality80/100
Revenue Performance63/100
Trustpilot45/100
Marketing Efficiency29/100

Traffic Sources

organic77.3%
direct15.2%
paid6.2%
referral0.3%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$164

Google Ads estimate

Yearly Ad Budget

$2K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
kelmeEasy1K$0.33$20
kelme indoor soccer shoesEasy270$0.46$1
kelme usaEasy200$0.45$1
kelme star turf70--
kelme shoesEasy44$0.32$19

Trustpilot Rating

2.8

3 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
54.7%
🇩🇪Germany
3.1%
🇨🇱Chile
2.9%
🇦🇹Austria
2.7%
🇦🇺Australia
2.7%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics

Shopify Theme

Detecting theme...

Trending Apparel Products

Products gaining popularity in Apparel right now, based on Amazon & Google Trends data.

Men's Crew T-Shirts, Multipack, Style G1100

Men's Crew T-Shirts, Multipack, Style G1100

100
$18.89+257%
Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks

Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks

99
$17.98+96%
Women's Sexy Sleeveless Square Neck Adjustable Straps Bow Tie A-line Mini Party Club Dress

Women's Sexy Sleeveless Square Neck Adjustable Straps Bow Tie A-line Mini Party Club Dress

99
$38.99+144%
Men's Crew T-Shirts, Multipack, Style G1100

Men's Crew T-Shirts, Multipack, Style G1100

99
$18.89+257%
See all trending Apparel products

Frequently Asked Questions About Kelme

Is Kelme a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Kelme is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Kelme safe to buy from? Is it a scam?

Kelme has a Trustpilot rating of 2.8/5 based on 3 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (62/100).

What is Kelme's EcomScout rating and what does it mean?

Kelme has an EcomScout rating of S (62/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Kelme generate?

Kelme receives approximately 1.3M visits per year with estimated monthly revenue of $114.8K - $248.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Kelme use?

We detected 5 Shopify apps on Kelme, including Shop, UpPromote Affiliate Marketing, Judge.me Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Apparel store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Kelme. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Kelme Shopify store analysis • ApparelFashion & Apparel • Unlikely Dropshipper • Rating: S

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