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Kings Of Indigo

kingsofindigo.com
S
60/100
EcomScout

Kings Of Indigo receives an EcomScout Rating of S (60/100), ranking #18,184 out of 1,190,962 Shopify stores we track. This Sustainable Denim Fashion & Apparel store attracts 622.9K visits per year with estimated revenue of $117.9K - $255.6K/mo. It offers 330 products at an average price of €132.

Analysis by EcomScout Research Team · How we calculate ratings

Sustainable DenimFashion & ApparelJeans
Est. Revenue/mo
$117.9K - $255.6K/mo
Est. Traffic/mo
51.9K
Products
330
Top Market
NL (52%)
Top Channel
direct (61%)
Trustpilot
2.0/5 (48)

Store Intelligence Summary

Traffic breakdown: direct 61%, organic 29%, paid 4%, social 2%.

Product pricing: Average price of €132 (range: €75 – €150) — ≈ $144 USD. Positioned in the premium segment.

Ad spend: Estimated $1/mo in paid search ($12/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 2.0/5 based on 48 reviews. Mixed reviews — potential service or quality concerns.

Top markets: NL (52%), US (9%), DE (7%).

Best-selling product: LEILA | HOLO BLACK USED (€150). Other top sellers include JANE | ECO RECYCLED GREY WORN, JOAN | BLUE REEF SUPER LIGHT USED, JUNO MEDIUM | GREY USED.

How is the EcomScout Rating calculated? The S grade (60/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Sustainable Denim Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$278K/mo
Total Stores
2
Avg Revenue
$139K/mo
Top 10% Threshold
$217K/mo

Competition Breakdown

50%
50%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Sustainable Denim market generates $0M/month across 2 stores
  • •50% are enterprise stores (>$100K/mo) — competitive market
  • •This store outperforms 36% of Sustainable Denim competitors
  • •Low average order value ($0) — consider bundling or upsells

Top Apps in Sustainable Denim

Block143%Judge.me Product Reviews143%Shop143%Klaviyo: Email Marketing & SMS129%

Best Selling Products

LEILA | HOLO BLACK USED#1

LEILA | HOLO BLACK USED

€150≈ $164

JANE | ECO RECYCLED GREY WORN#2

JANE | ECO RECYCLED GREY WORN

€150≈ $164

JOAN | BLUE REEF SUPER LIGHT USED#3

JOAN | BLUE REEF SUPER LIGHT USED

€150≈ $164

JUNO MEDIUM | GREY USED#4

JUNO MEDIUM | GREY USED

€75≈ $82

CHARLES | CLEAN MEDIUM USED#5

CHARLES | CLEAN MEDIUM USED

€150≈ $164

CHARLES | RINSE#6

CHARLES | RINSE

€140≈ $153

RYAN | RINSE#7

RYAN | RINSE

€140≈ $153

LEILA | ALEX DARK WORN#8

LEILA | ALEX DARK WORN

€150≈ $164

JANE | ECO RECYCLED BLUE USED#9

JANE | ECO RECYCLED BLUE USED

€75≈ $82

CAROLINE | HOLO GREY USED#10

CAROLINE | HOLO GREY USED

€150≈ $164

Analyzing...
Bounce Rate
35.2%
Pages/Visit
4.0
Avg. Time on Site
1m 8s
Avg. Product Price
€132

≈ $144 USD

Range: €75 - €150

Rating Breakdown

Business Quality80/100
Traffic Growth75/100
Revenue Performance65/100
Trustpilot40/100
Marketing Efficiency22/100

Traffic Sources

direct61.1%
organic29.1%
paid4.2%
social2.0%
referral1.5%

Marketing & Ad Spend

Monthly Ad Spend

$1

Google Ads estimate

Yearly Ad Budget

$12

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
mens drawstring jean shorts9--

Trustpilot Rating

2.0

48 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇳🇱Netherlands
51.6%
🇺🇸United States
9.3%
🇩🇪Germany
7.2%
🇫🇷France
6.3%
🇬🇧United Kingdom
4.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (7)

Yotpo Reviews & UGCShopJudge.me Product ReviewsKlaviyo: Email Marketing & SMSBack in StockBlockEraya

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Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

72
$5.99-6%
livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

72
$16.99+7%
IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

70
$11.99-6%
ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

68
$24.99+23%
Explore all trending products

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Frequently Asked Questions About Kings Of Indigo

Is Kings Of Indigo a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Kings Of Indigo is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Kings Of Indigo safe to buy from? Is it a scam?

Kings Of Indigo has a Trustpilot rating of 2.0/5 based on 48 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (60/100).

What is Kings Of Indigo's EcomScout rating and what does it mean?

Kings Of Indigo has an EcomScout rating of S (60/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Kings Of Indigo generate?

Kings Of Indigo receives approximately 622.9K visits per year with estimated monthly revenue of $117.9K - $255.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Kings Of Indigo use?

We detected 7 Shopify apps on Kings Of Indigo, including Yotpo Reviews & UGC, Shop, Judge.me Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Sustainable Denim store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Kings Of Indigo. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Sustainable Denim store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Kings Of Indigo Shopify store analysis • Sustainable Denim • Fashion & Apparel • Unlikely Dropshipper • Rating: S

Last updated: August 9, 2026

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