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47/100
EcomScout

Latitudes receives an EcomScout Rating of B+ (47/100), ranking #15,531 out of 202,603 Shopify stores we track. This Footwear Fashion & Apparel store attracts 277.6K visits per year with estimated revenue of $8.8K - $19.2K/mo. It offers 45 products at an average price of $30.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$8.8K - $19.2K/mo
Est. Traffic/mo
23.1K
Products
45
Top Market
US (100%)
Top Channel
direct (10%)
Trustpilot
3.2/5 (1)

Store Intelligence Summary

Traffic breakdown: direct 10%, referral 4%.

Product pricing: Average price of $30 (range: $10 – $35). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $2.9K/mo in paid search ($34.6K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.2/5 based on 1 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (100%).

Best-selling product: Naples | Black Full Grain - Final Sale ($34.98). Other top sellers include Boca | Black - Final Sale, Dusty | Black - Final Sale, Bistro | Black - Final Sale.

How is the EcomScout Rating calculated? The B+ grade (47/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Footwear Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$9.6M/mo
Total Stores
4,887
Avg Revenue
$2K/mo
Top 10% Threshold
$22K/mo

Competition Breakdown

28%
55%
12%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Footwear market generates $10M/month across 4,887 stores
  • 2% are enterprise stores (>$100K/mo) — achievable market
  • 83% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Footwear stores earn $22K+/month
  • This store outperforms 91% of Footwear competitors
  • Sneakers shows highest opportunity with $2,147 median revenue and medium competition
  • High average order value ($196) suggests premium positioning works well
  • 103 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
37.1%
Pages/Visit
6.6
Avg. Time on Site
3m 48s
Avg. Product Price
$30

Range: $10 - $35

Rating Breakdown

Business Quality80/100
Traffic Growth70/100
Trustpilot45/100
Marketing Efficiency39/100
Revenue Performance29/100

Traffic Sources

direct10.4%
referral3.8%
organic0.0%
paid0.0%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$3K

Google Ads estimate

Yearly Ad Budget

$35K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
comfortable work shoes3K$0.95$1.6K
insoles for shoes1K$1.04$1.0K
kloggsEasy750$0.82-
nursing shoes for menEasy540$1.00$62
klogs footwearEasy540$0.41$211

Trustpilot Rating

3.2

1 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Footwear Products

Products gaining popularity in Footwear right now, based on Amazon & Google Trends data.

Mens Run Falcon 5

Mens Run Falcon 5

90
$44.97+192%
Women's 608 V5 Casual Comfort Cross Trainer

Women's 608 V5 Casual Comfort Cross Trainer

89
$49.17+64%
Men's 608 V5 Casual Comfort Cross Trainer

Men's 608 V5 Casual Comfort Cross Trainer

89
$50.40+159%
Men's Military Tactical Work Boots Side Zipper Leather Motorcycle Combat Boots Trooper

Men's Military Tactical Work Boots Side Zipper Leather Motorcycle Combat Boots Trooper

85
$46.96+222%
See all trending Footwear products

Frequently Asked Questions About Latitudes

Is Latitudes a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Latitudes is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Latitudes safe to buy from? Is it a scam?

Latitudes has a Trustpilot rating of 3.2/5 based on 1 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (47/100).

What is Latitudes's EcomScout rating and what does it mean?

Latitudes has an EcomScout rating of B+ (47/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Latitudes generate?

Latitudes receives approximately 277.6K visits per year with estimated monthly revenue of $8.8K - $19.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Latitudes use?

We detected 6 Shopify apps on Latitudes, including Shop, Judge.me Product Reviews, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Footwear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Latitudes. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Footwear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Latitudes Shopify store analysis • FootwearFashion & Apparel • Unlikely Dropshipper • Rating: B+

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