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KOKO WAX

kokowax.com
48/100
EcomScout

KOKO WAX receives an EcomScout Rating of B+ (48/100), ranking #62,961 out of 1,189,511 Shopify stores we track. This Hair Removal Beauty & Personal Care store attracts 80.0K visits per year with estimated revenue of $7.0K - $13.6K/mo. It offers 24 products at an average price of €42.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$7.0K - $13.6K/mo
Est. Traffic/mo
6.7K
Products
24
Top Market
FR (35%)
Top Channel
social (74%)
Trustpilot
3.5/5 (226)

Store Intelligence Summary

Traffic breakdown: social 74%, organic 3%.

Product pricing: Average price of €42 (range: €23 – €100) — ≈ $46 USD. Mid-range pricing strategy.

Ad spend: Estimated $1/mo in paid search ($12/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.5/5 based on 226 reviews. Good standing with customers.

Top markets: FR (35%), DE (24%), ID (12%).

Best-selling product: KOKO Starter Kit (€99.90). Other top sellers include Strawberry Wax Pearls – Bikini Area, Matcha Wax Pearls – Face, Pre & After Wax Spray Duo.

How is the EcomScout Rating calculated? The B+ grade (48/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Hair Removal Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$322K/mo
Total Stores
89
Avg Revenue
$4K/mo
Top 10% Threshold
$29K/mo

Competition Breakdown

28%
43%
20%
6%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Hair Removal market generates $0M/month across 89 stores
  • 3% are enterprise stores (>$100K/mo) — achievable market
  • 71% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Hair Removal stores earn $29K+/month
  • This store outperforms 87% of Hair Removal competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
34.1%
Pages/Visit
2.9
Avg. Time on Site
1m 18s
Avg. Product Price
€42

≈ $46 USD

Range: €23 - €100

Rating Breakdown

Business Quality80/100
Trustpilot70/100
Traffic Growth65/100
Revenue Performance31/100
Marketing Efficiency22/100

Traffic Sources

social73.6%
organic2.7%
paid0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$1

Google Ads estimate

Yearly Ad Budget

$12

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo

Trustpilot Rating

3.5

226 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇫🇷France
34.9%
🇩🇪Germany
24.4%
🇮🇩Indonesia
12.3%
🇦🇹Austria
8.1%
🇹🇷Turkey
7.3%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About KOKO WAX

Is KOKO WAX a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, KOKO WAX is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is KOKO WAX safe to buy from? Is it a scam?

KOKO WAX has a Trustpilot rating of 3.5/5 based on 226 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (48/100).

What is KOKO WAX's EcomScout rating and what does it mean?

KOKO WAX has an EcomScout rating of B+ (48/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does KOKO WAX generate?

KOKO WAX receives approximately 80.0K visits per year with estimated monthly revenue of $7.0K - $13.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does KOKO WAX use?

We detected 9 Shopify apps on KOKO WAX, including Pre-Order, Shop, Trustpilot and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Hair Removal store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against KOKO WAX. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Hair Removal store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

KOKO WAX Shopify store analysis • Hair RemovalBeauty & Personal Care • Unlikely Dropshipper • Rating: B+

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