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Laei homepage screenshot
53/100
EcomScout

Laei receives an EcomScout Rating of A (53/100), ranking #21,395 out of 889,150 Shopify stores we track. This Jewelry Jewelry & Accessories store attracts 64.2K visits per year with estimated revenue of $4.6K - $10.0K/mo. It offers 342 products at an average price of €47.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$4.6K - $10.0K/mo
Est. Traffic/mo
5.4K
Products
342
Top Market
IT (100%)
Top Channel
N/A
Trustpilot
4.8/5 (1,482)

Store Intelligence Summary

Product pricing: Average price of €47 (range: €0 – €250) — ≈ $51 USD. Mid-range pricing strategy.

Ad spend: Estimated $20/mo in paid search ($240/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.8/5 based on 1,482 reviews. Excellent reputation — customers rate this store highly.

Top markets: IT (100%).

Best-selling product: Bracciale FILO Saldato Argento 925 (€39). Other top sellers include Bracciale Original FILO Saldato Oro 18K, Orecchini Saliscendi Punto luce, Bracciale Uomo President con Incisione Personalizzata.

How is the EcomScout Rating calculated? The A grade (53/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Jewelry Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$25.4M/mo
Total Stores
16,298
Avg Revenue
$2K/mo
Top 10% Threshold
$8K/mo

Competition Breakdown

35%
57%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Jewelry market generates $25M/month across 16,298 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 92% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Jewelry stores earn $8K+/month
  • This store outperforms 80% of Jewelry competitors
  • Earrings shows highest opportunity with $1,579 median revenue and medium competition
  • High average order value ($196) suggests premium positioning works well
  • 149 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
54.0%
Pages/Visit
1.8
Avg. Time on Site
37s
Avg. Product Price
€47

≈ $51 USD

Range: €0 - €250

Rating Breakdown

Trustpilot100/100
Business Quality90/100
Traffic Growth60/100
Revenue Performance31/100
Marketing Efficiency22/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$20

Google Ads estimate

Yearly Ad Budget

$240

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
laeiEasy270--

Trustpilot Rating

4.8

1,482 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇮🇹Italy
100.0%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Jewelry Products

Products gaining popularity in Jewelry right now, based on Amazon & Google Trends data.

Gold Stackable Rings Set for Women, Gold Plated Chunky Crystal Finger Midi Stacking Rings, Dainty Statement Thumb Knuckle Rings Pack for Gift, Multiple Sizes Jewelry

Gold Stackable Rings Set for Women, Gold Plated Chunky Crystal Finger Midi Stacking Rings, Dainty Statement Thumb Knuckle Rings Pack for Gift, Multiple Sizes Jewelry

100
$7.97+203%
Golden Silvery Black Kunckle Rings Set for Women, Dainty Simple Trendy Cute Stackable Finger Rings Pack, Perfect for Stacking Layering on Thumb and Knuckle, Mixed Size, Jewelry Gift

Golden Silvery Black Kunckle Rings Set for Women, Dainty Simple Trendy Cute Stackable Finger Rings Pack, Perfect for Stacking Layering on Thumb and Knuckle, Mixed Size, Jewelry Gift

95
$7.97+109%
Elisa Pendant Necklace for Women, Fashion Jewelry, 14k Gold-Plated

Elisa Pendant Necklace for Women, Fashion Jewelry, 14k Gold-Plated

95
$54.90+109%
Butterfly Birthstone Crystal Necklace Mother's Day Present for Women Silver Tone Pendant Jewelry Made with Austrian Crystals Anniversary Birthday Gift 18"+2"

Butterfly Birthstone Crystal Necklace Mother's Day Present for Women Silver Tone Pendant Jewelry Made with Austrian Crystals Anniversary Birthday Gift 18"+2"

94
$39.99+290%
See all trending Jewelry products

Frequently Asked Questions About Laei

Is Laei a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Laei is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Laei safe to buy from? Is it a scam?

Laei has a Trustpilot rating of 4.8/5 based on 1,482 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A (53/100).

What is Laei's EcomScout rating and what does it mean?

Laei has an EcomScout rating of A (53/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Laei generate?

Laei receives approximately 64.2K visits per year with estimated monthly revenue of $4.6K - $10.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Laei use?

We detected 6 Shopify apps on Laei, including Shop, Trustpilot, Pre-Order and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Jewelry store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Laei. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Jewelry store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Laei Shopify store analysis • JewelryJewelry & Accessories • Unlikely Dropshipper • Rating: A

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