Licorice.com
licorice.comLicorice.com receives an EcomScout Rating of S (75/100), ranking #708 out of 779,582 Shopify stores we track. This Candy Food & Beverage store attracts 2.7M visits per year with estimated revenue of $110.6K - $221.2K/mo. It offers 192 products at an average price of $22.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: direct 40%, organic 22%, social 14%, paid 3%.
Product pricing: Average price of $22 (range: $16 – $53). Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $9.4K/mo in paid search ($112.4K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.5/5 based on 1,414 reviews. Excellent reputation — customers rate this store highly.
Top markets: US (80%), VN (2%), CA (2%).
Best-selling product: Australian Red ($16). Other top sellers include Australian Black, Australian Mix, Strawberry Sour Twists.
Candy Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Candy market generates $0M/month across 255 stores
- •2% are enterprise stores (>$100K/mo) — achievable market
- •87% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Candy stores earn $13K+/month
- •This store outperforms 93% of Candy competitors
- •Low average order value ($0) — consider bundling or upsells
Best Selling Products
Range: $16 - $53
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$9K
Google Ads estimate
Yearly Ad Budget
$112K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| licoriceEasy | 49K | $0.59 | $271 |
| gift boxesEasy | 18K | $1.47 | $19.4K |
| see's candyEasy | 13K | - | - |
| black licoriceEasy | 13K | $0.43 | $97 |
| licorice candyEasy | 8K | $0.66 | $306 |
Trustpilot Rating
1,414 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (5)
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Frequently Asked Questions About Licorice.com
Is Licorice.com a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Licorice.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Licorice.com safe to buy from? Is it a scam?
Licorice.com has a Trustpilot rating of 4.5/5 based on 1,414 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (75/100).
What is Licorice.com's EcomScout rating and what does it mean?
Licorice.com has an EcomScout rating of S (75/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Licorice.com generate?
Licorice.com receives approximately 2.7M visits per year with estimated monthly revenue of $110.6K - $221.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Licorice.com use?
We detected 5 Shopify apps on Licorice.com, including Shop, Klaviyo: Email Marketing & SMS, Yotpo Reviews & UGC and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Candy store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Licorice.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Candy store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.