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Lifejacketskin

lifejacketskin.com
B+
49/100
EcomScout

Lifejacketskin receives an EcomScout Rating of B+ (49/100), ranking #57,703 out of 1,192,643 Shopify stores we track. This Apparel Fashion & Apparel store attracts 350.9K visits per year with estimated revenue of $13.2K - $28.7K/mo. It offers 28 products at an average price of £28.

Analysis by EcomScout Research Team · How we calculate ratings

ApparelFashion & ApparelClothing
Est. Revenue/mo
$13.2K - $28.7K/mo
Est. Traffic/mo
29.2K
Products
28
Top Market
GB (50%)
Top Channel
paid (44%)
Trustpilot
3.8/5 (2)

Store Intelligence Summary

Traffic breakdown: paid 44%, organic 17%, referral 12%, social 11%.

Product pricing: Average price of £28 (range: £7 – £50) — ≈ $35 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $45/mo in paid search ($540/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.8/5 based on 2 reviews. Good standing with customers.

Top markets: GB (50%), US (39%), PK (6%).

Best-selling product: Face Cleansing Bar (£9.50). Other top sellers include SPF 50+ Moisturising Lip Protector, Daily Repair Moisturiser, Body Wash Bar.

How is the EcomScout Rating calculated? The B+ grade (49/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Apparel Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$49.2M/mo
Total Stores
32,395
Avg Revenue
$2K/mo
Top 10% Threshold
$10K/mo

Competition Breakdown

35%
54%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Apparel market generates $49M/month across 32,395 stores
  • •1% are enterprise stores (>$100K/mo) — achievable market
  • •89% of stores earn less than $10K/month — relatively low barrier to entry
  • •Top 10% of Apparel stores earn $10K+/month
  • •This store outperforms 85% of Apparel competitors
  • •Jackets shows highest opportunity with $1,967 median revenue and medium competition
  • •High average order value ($196) suggests premium positioning works well
  • •437 enterprise stores (>$100K/mo) proves scalability in this market

Top Apps in Apparel

Shop84%Block54%Pre-Order27%Judge.me Product Reviews26%

Best Selling Products

Face Cleansing Bar#1

Face Cleansing Bar

£9.50≈ $12

SPF 50+ Moisturising Lip Protector#2

SPF 50+ Moisturising Lip Protector

£7≈ $8.89

SPF 30 Daily Protection Moisturiser#3

SPF 30 Daily Protection Moisturiser

£16≈ $20

Daily Repair Moisturiser#4

Daily Repair Moisturiser

£16≈ $20

Body Wash Bar#5

Body Wash Bar

£8.50≈ $11

Daily Protection Set#6

Daily Protection Set

£50≈ $64

Moisturiser Set#7

Moisturiser Set

£32≈ $41

SPF 30 Sun Gel#8

SPF 30 Sun Gel

£16≈ $20

SPF 50+ Sun Gel#9

SPF 50+ Sun Gel

£16≈ $20

SPF 50+ Sun Protection Spray#10

SPF 50+ Sun Protection Spray

£24≈ $30

Analyzing...
Bounce Rate
47.2%
Pages/Visit
2.8
Avg. Time on Site
2m 31s
Avg. Product Price
£28

≈ $35 USD

Range: £7 - £50

Rating Breakdown

Business Quality80/100
Traffic Growth70/100
Trustpilot65/100
Revenue Performance29/100
Marketing Efficiency29/100

Traffic Sources

paid43.5%
organic16.8%
referral11.7%
social11.2%
direct8.6%

Marketing & Ad Spend

Monthly Ad Spend

$45

Google Ads estimate

Yearly Ad Budget

$540

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
zinc sunscreen for faceEasy360--
lightweight long sleeve shirt for sun protectionEasy70--
high spf clothing70$4.14$8
surfing sunscreenEasy44--

Trustpilot Rating

3.8

2 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
50.4%
🇺🇸United States
39.4%
🇵🇰Pakistan
6.4%
🇳🇱Netherlands
3.2%
🇪🇸Spain
0.6%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (7)

Pre-OrderShopKlaviyo: Email Marketing & SMSTidio Live ChatWrapperBlockBundle Builder

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Trending Apparel Products

Products gaining popularity in Apparel right now, based on Amazon & Google Trends data.

Hanes Men's Hoodie - EcoSmart Fleece Hooded Sweatshirt for Men & Women - Midweight Fleece - Big & Tall Available

Hanes Men's Hoodie - EcoSmart Fleece Hooded Sweatshirt for Men & Women - Midweight Fleece - Big & Tall Available

68
$8.00+15%
OEAK Womens Jelly Bras Wireless Deep V Bralette Comfy Push Up Tshirt Bras | Comfortable,support and lift,no underwire,bralettes,plunge,full coverage,invisible,balconette,minimizer,no show,soft

OEAK Womens Jelly Bras Wireless Deep V Bralette Comfy Push Up Tshirt Bras | Comfortable,support and lift,no underwire,bralettes,plunge,full coverage,invisible,balconette,minimizer,no show,soft

65
$18.99+15%
JanSport SuperBreak One Backpacks - Durable, Lightweight Bookbag with 1 Main Compartment, Front Utility Pocket with Built-in Organizer - Premium Backpack, Black

JanSport SuperBreak One Backpacks - Durable, Lightweight Bookbag with 1 Main Compartment, Front Utility Pocket with Built-in Organizer - Premium Backpack, Black

65
$38.47+7%
Water Shoes for Women Men Quick-Dry Aqua Socks Swim Beach Outfits Barefoot | Yoga Exercise Wear Sport Accessories Pool Camping Must Haves River Hiking Youth Adult

Water Shoes for Women Men Quick-Dry Aqua Socks Swim Beach Outfits Barefoot | Yoga Exercise Wear Sport Accessories Pool Camping Must Haves River Hiking Youth Adult

64
$5.63+15%
See all trending Apparel products

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Frequently Asked Questions About Lifejacketskin

Is Lifejacketskin a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Lifejacketskin is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Lifejacketskin safe to buy from? Is it a scam?

Lifejacketskin has a Trustpilot rating of 3.8/5 based on 2 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (49/100).

What is Lifejacketskin's EcomScout rating and what does it mean?

Lifejacketskin has an EcomScout rating of B+ (49/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Lifejacketskin generate?

Lifejacketskin receives approximately 350.9K visits per year with estimated monthly revenue of $13.2K - $28.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Lifejacketskin use?

We detected 7 Shopify apps on Lifejacketskin, including Pre-Order, Shop, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Apparel store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Lifejacketskin. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Lifejacketskin Shopify store analysis • Apparel • Fashion & Apparel • Unlikely Dropshipper • Rating: B+

Last updated: August 11, 2026

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