Lights.com
lights.comLights.com receives an EcomScout Rating of S (67/100), ranking #4,702 out of 1,008,523 Shopify stores we track. This Outdoor Gear Sports & Outdoors store attracts 705.0K visits per year with estimated revenue of $280.8K - $608.5K/mo. It offers 2.5K+ products at an average price of $161.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 45%, direct 21%, social 18%, referral 6%.
Product pricing: Average price of $161 (range: $30 – $279). Positioned in the premium segment.
Ad spend: Estimated $60/mo in paid search ($720/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 2.0/5 based on 13 reviews. Mixed reviews — potential service or quality concerns.
Top markets: US (90%), VN (2%), CA (2%).
Best-selling product: Cole Outdoor Wall Light, Medium 17" Black ($199). Other top sellers include Infinity Wick Ivory 9" Taper Candles, Set of 4, Cole Outdoor Wall Light, Small 13" Black, Infinity Wick Ivory 11" Taper Candles, Set of 4.
Outdoor Gear Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Outdoor Gear market generates $21M/month across 6,709 stores
- •6% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Outdoor Gear stores earn $52K+/month
- •This store outperforms 94% of Outdoor Gear competitors
- •Low average order value ($0) — consider bundling or upsells
- •381 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Outdoor Gear
Best Selling Products
#1Cole Outdoor Wall Light, Medium 17" Black
$199
#2Infinity Wick Ivory 9" Taper Candles, Set of 4
$50
#3Cole Outdoor Wall Light, Small 13" Black
$149
#4Infinity Wick Ivory 11" Taper Candles, Set of 4
$54
#5Cole Outdoor Wall Light, Large 21.5" Black
$279
#6Infinity Wick Ivory Tea Light Candles, Set of 6
$30
#7Cole Outdoor Hanging Light, Black
$249
#8Cole Outdoor Wall Light, Medium 17" Burnished Brass
$199
#9Cole Outdoor Wall Light, Small 13" Burnished Brass
$149
#10Cole Outdoor Wall Light, Large 21.5" Burnished Brass
$279
Range: $30 - $279
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$60
Google Ads estimate
Yearly Ad Budget
$720
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| livex lightingEasy | 2K | $2.99 | $1.8K |
| overstock floor lampsEasy | 440 | $4.40 | $283 |
| lights.com | 220 | $1.36 | $434 |
| dallas lighting | 135 | $2.87 | $43 |
| lightsdotcomEasy | 135 | - | - |
Trustpilot Rating
13 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
- High-quality product catalog
Weaknesses
- Trustpilot rating and review volume need improvement
Recommendations
- Encourage customer reviews, respond to feedback, and improve customer service
Shopify Theme
Tech Stack & Apps
Browse All Apps →
PageFly Landing Page Builder
Loox Photo Reviews
VitalsSimilar Stores
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Products gaining popularity in Outdoor Gear right now, based on Amazon & Google Trends data.
Camping Tent 2-4 Person, Waterproof Windproof Tent with Rainfly Easy Set up-Portable Dome Tents for Camping…
FanttikOutdoor Camping Tent 4/6/8/10 Person Instant Cabin Tent Setup in 60 Seconds with Rainfly & Windproof Portable with Carry Bag for Family Camping & Hiking
Men's Ankle High Waterproof Hiking Boots Outdoor Lightweight Shoes Trekking Trails Armadillo
MATEIN Travel Laptop Backpack, Business Anti Theft Slim Sturdy Laptops Backpack Personal Item Bag, Water Resistant College School Computer Bag Gift for Men & Women Fits 15.6 Inch Notebook, Grey
Frequently Asked Questions About Lights.com
Is Lights.com a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Lights.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Lights.com safe to buy from? Is it a scam?
Lights.com has a Trustpilot rating of 2.0/5 based on 13 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (67/100).
What is Lights.com's EcomScout rating and what does it mean?
Lights.com has an EcomScout rating of S (67/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Lights.com generate?
Lights.com receives approximately 705.0K visits per year with estimated monthly revenue of $280.8K - $608.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Lights.com use?
We detected 18 Shopify apps on Lights.com, including Shop, Frequently Bought Together, Form Builder and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Outdoor Gear store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Lights.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Outdoor Gear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.