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Lion Brand Yarn

lionbrand.com
65/100
EcomScout

Lion Brand Yarn receives an EcomScout Rating of S (65/100), ranking #2,733 out of 199,442 Shopify stores we track. This Craft Supplies Toys & Hobbies store attracts 12.6M visits per year with estimated revenue of $82.2K - $191.8K/mo. It offers 2.5K+ products at an average price of $10.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$82.2K - $191.8K/mo
Est. Traffic/mo
1.1M
Products
2.5K+
Top Market
US (75%)
Top Channel
organic (43%)
Trustpilot
2.8/5 (182)

Store Intelligence Summary

Traffic breakdown: organic 43%, direct 19%, social 8%, referral 3%.

Product pricing: Average price of $10 (range: $10 – $10). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $28.8K/mo in paid search ($345.4K/yr). Moderate paid strategy supplementing organic growth.

Customer trust: Trustpilot score 2.8/5 based on 182 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (75%), CA (5%), BR (3%).

Best-selling product: Cottino Yarn ($9.99). Other top sellers include Cover Story™ Posh Twist Yarn.

How is the EcomScout Rating calculated? The S grade (65/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Craft Supplies Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$133K/mo
Total Stores
81
Avg Revenue
$2K/mo
Top 10% Threshold
$24K/mo

Competition Breakdown

38%
42%
12%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Craft Supplies market generates $0M/month across 81 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • 80% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Craft Supplies stores earn $24K+/month
  • This store outperforms 93% of Craft Supplies competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
38.6%
Pages/Visit
4.7
Avg. Time on Site
2m 56s
Avg. Product Price
$10

Range: $10 - $10

Rating Breakdown

Marketing Efficiency83/100
Business Quality80/100
Traffic Growth65/100
Trustpilot60/100
Revenue Performance57/100

Traffic Sources

organic42.7%
direct19.4%
social8.2%
referral3.5%
paid0.0%

Marketing & Ad Spend

Monthly Ad Spend

$29K

Google Ads estimate

Yearly Ad Budget

$345K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
yarn68K$0.48$14.5K
how to crochetEasy22K$0.05$5
lion brand yarnEasy17K$0.48$1.9K
knitting patternsEasy8K$0.34$675
double crochetEasy7K$0.24$1

Trustpilot Rating

2.8

182 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
74.6%
🇨🇦Canada
4.9%
🇧🇷Brazil
2.5%
🇬🇧United Kingdom
2.0%
🇦🇺Australia
1.8%

Analysis

Strengths

  • High business quality and trust indicators
  • Strong marketing efficiency and ROI

Shopify Theme

Detecting theme...

Frequently Asked Questions About Lion Brand Yarn

Is Lion Brand Yarn a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Lion Brand Yarn is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Lion Brand Yarn safe to buy from? Is it a scam?

Lion Brand Yarn has a Trustpilot rating of 2.8/5 based on 182 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (65/100).

What is Lion Brand Yarn's EcomScout rating and what does it mean?

Lion Brand Yarn has an EcomScout rating of S (65/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Lion Brand Yarn generate?

Lion Brand Yarn receives approximately 12.6M visits per year with estimated monthly revenue of $82.2K - $191.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Lion Brand Yarn use?

We detected 12 Shopify apps on Lion Brand Yarn, including Shop, Judge.me Product Reviews, SearchSpring and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Craft Supplies store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Lion Brand Yarn. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Craft Supplies store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Lion Brand Yarn Shopify store analysis • Craft SuppliesToys & Hobbies • Unlikely Dropshipper • Rating: S

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