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littlebrowngoose.com.au

littlebrowngoose.com.au
B+
50/100
EcomScout

littlebrowngoose.com.au receives an EcomScout Rating of B+ (50/100), ranking #51,791 out of 1,192,792 Shopify stores we track. This Skincare Beauty & Personal Care store attracts 35.0K visits per year with estimated revenue of $931 - $1.8K/mo. It offers 39 products at an average price of A$21.

Analysis by EcomScout Research Team · How we calculate ratings

SkincareBeauty & Personal CareBeauty
Est. Revenue/mo
$931 - $1.8K/mo
Est. Traffic/mo
2.9K
Products
39
Top Market
AU (100%)
Top Channel
N/A
Trustpilot
4.9/5 (397)

Store Intelligence Summary

Product pricing: Average price of A$21 (range: A$4 – A$60) — ≈ $14 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $1/mo in paid search ($12/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.9/5 based on 397 reviews. Excellent reputation — customers rate this store highly.

Top markets: AU (100%).

Best-selling product: Laundry Crystals Australia | Natural Fabric Softener Alternative (A$30.70). Other top sellers include Shake n Vac Australia | Natural Carpet Deodoriser, Wool Dryer Balls Australia | Natural Fabric Softener Alternative, Washing Powder Australia | Lemon Myrtle Natural Laundry Powder.

How is the EcomScout Rating calculated? The B+ grade (50/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Skincare Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$9.6M/mo
Total Stores
7,392
Avg Revenue
$1K/mo
Top 10% Threshold
$11K/mo

Competition Breakdown

42%
48%
8%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Skincare market generates $10M/month across 7,392 stores
  • •1% are enterprise stores (>$100K/mo) — achievable market
  • •90% of stores earn less than $10K/month — relatively low barrier to entry
  • •Top 10% of Skincare stores earn $11K+/month
  • •This store outperforms 89% of Skincare competitors
  • •Cleansers shows highest opportunity with $1,540 median revenue and medium competition
  • •High average order value ($183) suggests premium positioning works well
  • •102 enterprise stores (>$100K/mo) proves scalability in this market

Top Apps in Skincare

Shop86%Block73%Judge.me Product Reviews45%Klaviyo: Email Marketing & SMS37%

Best Selling Products

Laundry Crystals Australia | Natural Fabric Softener Alternative#1

Laundry Crystals Australia | Natural Fabric Softener Alternative

A$30.70≈ $20

Shake n Vac Australia | Natural Carpet Deodoriser#2

Shake n Vac Australia | Natural Carpet Deodoriser

A$14.95≈ $9.87

Wool Dryer Balls Australia | Natural Fabric Softener Alternative#3

Wool Dryer Balls Australia | Natural Fabric Softener Alternative

A$25.15≈ $17

Washing Powder Australia | Lemon Myrtle Natural Laundry Powder#4

Washing Powder Australia | Lemon Myrtle Natural Laundry Powder

A$37.50≈ $25

Room Spray Australia | Australian Made Linen & Home Spray#5

Room Spray Australia | Australian Made Linen & Home Spray

A$15.70≈ $10

Reed Diffusers Australia | Australian Made Reed Diffuser Refills#6

Reed Diffusers Australia | Australian Made Reed Diffuser Refills

A$24.95≈ $16

Fragrance Oils Australia | Phthalate Free Home Fragrance Oils#7

Fragrance Oils Australia | Phthalate Free Home Fragrance Oils

A$16.25≈ $11

Soy Candles Australia | Handmade Australian Made Soy Wax Candles#8

Soy Candles Australia | Handmade Australian Made Soy Wax Candles

A$20.50≈ $14

Soy Wax Melts Australia | Handmade Home Fragrance Melts#9

Soy Wax Melts Australia | Handmade Home Fragrance Melts

A$7.85≈ $5.18

Round Bath Bombs Australia | Natural & Gentle Bath Bombs#10

Round Bath Bombs Australia | Natural & Gentle Bath Bombs

A$3.95≈ $2.61

Analyzing...
Bounce Rate
33.4%
Pages/Visit
1.5
Avg. Time on Site
20s
Avg. Product Price
A$21

≈ $14 USD

Range: A$4 - A$60

Rating Breakdown

Business Quality100/100
Trustpilot90/100
Traffic Growth60/100
Revenue Performance24/100
Marketing Efficiency22/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$1

Google Ads estimate

Yearly Ad Budget

$12

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
crystal fabric softener44--

Trustpilot Rating

4.9

397 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇺Australia
100.0%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (6)

ShopTrustpilot3.5Frequently Bought Together4.9Klaviyo: Email Marketing & SMSJudge.me Product Reviews5.0Block

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Trending Skincare Products

Products gaining popularity in Skincare right now, based on Amazon & Google Trends data.

PanOxyl 10% Benzoyl Peroxide Acne Foaming Wash, Maximum Strength, Daily Acne-Fighting Face and Body Cleanser, Face Wash to Clear, Treat and Prevent Acne Pimples and Stubborn Breakouts, 5.5 Oz Tube

PanOxyl 10% Benzoyl Peroxide Acne Foaming Wash, Maximum Strength, Daily Acne-Fighting Face and Body Cleanser, Face Wash to Clear, Treat and Prevent Acne Pimples and Stubborn Breakouts, 5.5 Oz Tube

80
$10.12+92%
BIODANCE Bio-Collagen Real Deep Mask, Hydrating Overnight Hydrogel Face Mask, Pore Minimizing, Elasticity, Plumping, Travel Essentials & Self Care Gifts for Women, Korean Skin Care | 1.19oz(34g) x 4ea

BIODANCE Bio-Collagen Real Deep Mask, Hydrating Overnight Hydrogel Face Mask, Pore Minimizing, Elasticity, Plumping, Travel Essentials & Self Care Gifts for Women, Korean Skin Care | 1.19oz(34g) x 4ea

63
$19.00+173%
eos Shea Better Body Lotion Vanilla Cashmere, 24-Hour Moisture Skin Care, Lightweight & Non-Greasy, Natural Shea, Vegan, Vanilla Body Lotion, 16 fl oz

eos Shea Better Body Lotion Vanilla Cashmere, 24-Hour Moisture Skin Care, Lightweight & Non-Greasy, Natural Shea, Vegan, Vanilla Body Lotion, 16 fl oz

61
$9.12+17%
Mighty Patch Hero Cosmetics Original Nighttime Acne Pimple Patches, 36 Ct | #1 Hydrocolloid Acne Patches, Shrinking Zits & Whiteheads in 1 Use, Spot Treatment, Pimple Stickers for Face

Mighty Patch Hero Cosmetics Original Nighttime Acne Pimple Patches, 36 Ct | #1 Hydrocolloid Acne Patches, Shrinking Zits & Whiteheads in 1 Use, Spot Treatment, Pimple Stickers for Face

58
$12.99+17%
See all trending Skincare products

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Frequently Asked Questions About littlebrowngoose.com.au

Is littlebrowngoose.com.au a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, littlebrowngoose.com.au is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is littlebrowngoose.com.au safe to buy from? Is it a scam?

littlebrowngoose.com.au has a Trustpilot rating of 4.9/5 based on 397 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (50/100).

What is littlebrowngoose.com.au's EcomScout rating and what does it mean?

littlebrowngoose.com.au has an EcomScout rating of B+ (50/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does littlebrowngoose.com.au generate?

littlebrowngoose.com.au receives approximately 35.0K visits per year with estimated monthly revenue of $931 - $1.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does littlebrowngoose.com.au use?

We detected 6 Shopify apps on littlebrowngoose.com.au, including Shop, Trustpilot, Frequently Bought Together and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Skincare store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against littlebrowngoose.com.au. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Skincare store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

littlebrowngoose.com.au Shopify store analysis • Skincare • Beauty & Personal Care • Unlikely Dropshipper • Rating: B+

Last updated: August 7, 2026

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