lockhartsauthentic.com
lockhartsauthentic.comlockhartsauthentic.com receives an EcomScout Rating of B+ (46/100), ranking #45,585 out of 882,775 Shopify stores we track. This Grooming & Personal Care Beauty & Personal Care store attracts 364.5K visits per year with estimated revenue of $33.3K - $83.4K/mo. It offers 317 products at an average price of $50.
Store descriptionLockhart’s Authentic is the #1 artisan grooming company in the United States manufacturing, in a handcrafted home brewer environment, the world’s best hair pomades and shaving soaps and supplies. Steve Lockhart is universally recognized worldwide for his mastery of innovative and groundbreaking hair pomades and more.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: SearchOrganic 29%, Direct 17%, SearchPaid 17%, DisplayAds 14%.
Product pricing: Average price of $50 (range: $7 – $480). Mid-range pricing strategy.
Ad spend: Estimated $3.8K/mo in paid search ($45.1K/yr). Lean ad budget — primarily relying on organic or social channels.
Top markets: US (70%), CA (7%), VN (6%).
Best-selling product: Lockhart's Daily Use Bar Soap Multipack ($15.99). Other top sellers include R.O.T.L.D. Complete Collection - America's Birthday Deal, Lab Leaks 2oz EDPs + Body Wash Collection - America's Birthday Deal, Huge Lockhart's Collection - America's Birthday Deal.
Grooming & Personal Care Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Grooming & Personal Care market generates $0M/month across 2 stores
- •This store outperforms 23% of Grooming & Personal Care competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Grooming & Personal Care
Best Selling Products
#1Lockhart's Gift Card
$25
#2Lockhart's Daily Use Bar Soap Multipack
$15.99
#3R.O.T.L.D. Complete Collection - America's Birthday Deal
$124.10
#4Lab Leaks 2oz EDPs + Body Wash Collection - America's Birthday Deal
$148.87
#5Huge Lockhart's Collection - America's Birthday Deal
$136.10
#6Fire and Brimstone Collection - America's Birthday Deal
$129.35
#7Lab Leaks Complete Collection - America's Birthday Special
$142.16
#8245-Trioxin EDP + Wash Set
$65.68
#9Complete Fire and Brimstone set
$79.99
#10Complete Toxic Avenger set
$82.95
Range: $7 - $480
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$4K
Google Ads estimate
Yearly Ad Budget
$45K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| harry'sEasy | 21K | $0.12 | $143 |
| straight razorEasy | 18K | $0.70 | $2.4K |
| suavecitoEasy | 12K | $0.61 | $327 |
| the art of shavingEasy | 8K | $1.31 | $3.4K |
| electric shaverEasy | 7K | $2.46 | $11.7K |
Top Countries
Analysis
Weaknesses
- Trustpilot rating and review volume need improvement
Recommendations
- Encourage customer reviews, respond to feedback, and improve customer service
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Top Keywords
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (2)
Consentmo GDPR Compliance
Klaviyo ReviewsE-commerce Platform
ShopifyCDN
AWS CloudFrontPre-Order
Product Badges
Sales Channels
Reviews
Similar Stores
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Frequently Asked Questions About lockhartsauthentic.com
Is lockhartsauthentic.com a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, lockhartsauthentic.com is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.
Is lockhartsauthentic.com safe to buy from? Is it a scam?
We don't have Trustpilot review data for lockhartsauthentic.com. However, our EcomScout rating is B+ (46/100). Note: This store shows signs of dropshipping, which may mean longer shipping times (15-45 days).Always check for secure payment options, return policies, and customer reviews before purchasing.
What is lockhartsauthentic.com's EcomScout rating and what does it mean?
lockhartsauthentic.com has an EcomScout rating of B+ (46/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does lockhartsauthentic.com generate?
lockhartsauthentic.com receives approximately 364.5K visits per year with estimated monthly revenue of $33.3K - $83.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does lockhartsauthentic.com use?
We detected 2 Shopify apps on lockhartsauthentic.com, including Consentmo GDPR Compliance, Klaviyo Reviews. The store uses the "Unknown" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Grooming & Personal Care store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against lockhartsauthentic.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Grooming & Personal Care store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.