Back to Stores
loonaskincare.de homepage screenshot

loonaskincare.de

loonaskincare.de
62/100
EcomScout

loonaskincare.de receives an EcomScout Rating of S (62/100), ranking #14,166 out of 1,188,149 Shopify stores we track. This Natural Skincare Beauty & Personal Care store attracts 637.5K visits per year with estimated revenue of $34.7K - $67.5K/mo. It offers 31 products at an average price of €27.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$34.7K - $67.5K/mo
Est. Traffic/mo
53.1K
Products
31
Top Market
DE (99%)
Top Channel
referral (27%)
Trustpilot
4.6/5 (410)

Store Intelligence Summary

Traffic breakdown: referral 27%, organic 22%, direct 16%, social 14%.

Product pricing: Average price of €27 (range: €14 – €70) — ≈ $29 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $683/mo in paid search ($8.2K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.6/5 based on 410 reviews. Excellent reputation — customers rate this store highly.

Top markets: DE (99%), AT (1%).

Best-selling product: 15% Coffee-Calma Haarseife (Kopfhaut-Ritual & Tiefenpflege) (€21.95). Other top sellers include Loona's Haarseife-Set mit Sisalsäckchen (Finde deine Haarseife), 3-6% Herbal-Love Haarseife (Tiefenreinigung & schnell fettendes Haar), 8% Apple-Wonder Haarseife (Haarglanz & fluffig-weiches Haar).

How is the EcomScout Rating calculated? The S grade (62/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Natural Skincare Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$192K/mo
Total Stores
238
Avg Revenue
$806/mo
Top 10% Threshold
$14K/mo

Competition Breakdown

56%
32%
8%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Natural Skincare market generates $0M/month across 238 stores
  • 3% are enterprise stores (>$100K/mo) — achievable market
  • 88% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Natural Skincare stores earn $14K+/month
  • This store outperforms 94% of Natural Skincare competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
53.7%
Pages/Visit
4.8
Avg. Time on Site
3m 55s
Avg. Product Price
€27

≈ $29 USD

Range: €14 - €70

Rating Breakdown

Trustpilot90/100
Traffic Growth80/100
Business Quality76/100
Revenue Performance49/100
Marketing Efficiency22/100

Traffic Sources

referral27.1%
organic21.5%
direct16.2%
social13.5%
paid4.2%

Marketing & Ad Spend

Monthly Ad Spend

$683

Google Ads estimate

Yearly Ad Budget

$8K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
loonaEasy80K--

Trustpilot Rating

4.6

410 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇩🇪Germany
98.6%
🇦🇹Austria
1.4%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

PanOxyl 10% Benzoyl Peroxide Acne Foaming Wash, Maximum Strength, Daily Acne-Fighting Face and Body Cleanser, Face Wash to Clear, Treat and Prevent Acne Pimples and Stubborn Breakouts, 5.5 Oz Tube

PanOxyl 10% Benzoyl Peroxide Acne Foaming Wash, Maximum Strength, Daily Acne-Fighting Face and Body Cleanser, Face Wash to Clear, Treat and Prevent Acne Pimples and Stubborn Breakouts, 5.5 Oz Tube

80
$10.12+92%
BIODANCE Bio-Collagen Real Deep Mask, Hydrating Overnight Hydrogel Face Mask, Pore Minimizing, Elasticity, Plumping, Travel Essentials & Self Care Gifts for Women, Korean Skin Care | 1.19oz(34g) x 4ea

BIODANCE Bio-Collagen Real Deep Mask, Hydrating Overnight Hydrogel Face Mask, Pore Minimizing, Elasticity, Plumping, Travel Essentials & Self Care Gifts for Women, Korean Skin Care | 1.19oz(34g) x 4ea

63
$19.00+173%
eos Shea Better Body Lotion Vanilla Cashmere, 24-Hour Moisture Skin Care, Lightweight & Non-Greasy, Natural Shea, Vegan, Vanilla Body Lotion, 16 fl oz

eos Shea Better Body Lotion Vanilla Cashmere, 24-Hour Moisture Skin Care, Lightweight & Non-Greasy, Natural Shea, Vegan, Vanilla Body Lotion, 16 fl oz

61
$9.12+17%
Mighty Patch Hero Cosmetics Original Nighttime Acne Pimple Patches, 36 Ct | #1 Hydrocolloid Acne Patches, Shrinking Zits & Whiteheads in 1 Use, Spot Treatment, Pimple Stickers for Face

Mighty Patch Hero Cosmetics Original Nighttime Acne Pimple Patches, 36 Ct | #1 Hydrocolloid Acne Patches, Shrinking Zits & Whiteheads in 1 Use, Spot Treatment, Pimple Stickers for Face

58
$12.99+17%
Explore all trending products

Frequently Asked Questions About loonaskincare.de

Is loonaskincare.de a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, loonaskincare.de is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.

Is loonaskincare.de safe to buy from? Is it a scam?

loonaskincare.de has a Trustpilot rating of 4.6/5 based on 410 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (62/100).

What is loonaskincare.de's EcomScout rating and what does it mean?

loonaskincare.de has an EcomScout rating of S (62/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does loonaskincare.de generate?

loonaskincare.de receives approximately 637.5K visits per year with estimated monthly revenue of $34.7K - $67.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does loonaskincare.de use?

We detected 13 Shopify apps on loonaskincare.de, including Shop, Gorgias, Loox Photo Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Natural Skincare store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against loonaskincare.de. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Natural Skincare store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

loonaskincare.de Shopify store analysis • Natural SkincareBeauty & Personal Care • Likely Dropshipper • Rating: S

Last updated: