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47/100
EcomScout

Oath receives an EcomScout Rating of B+ (47/100), ranking #41,426 out of 882,775 Shopify stores we track. This Wellness Products Health & Wellness store attracts 250.4K visits per year with estimated revenue of $17.4K - $34.7K/mo. It offers 2.5K+ products at an average price of $32.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$17.4K - $34.7K/mo
Est. Traffic/mo
20.9K
Products
2.5K+
Top Market
US (79%)
Top Channel
direct (90%)

Store Intelligence Summary

Traffic breakdown: direct 90%, organic 4%, social 2%, referral 2%.

Product pricing: Average price of $32 (range: $16 – $52). Budget-friendly positioning targeting volume sales.

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Top markets: US (79%), IN (21%).

Best-selling product: Pure Himalayan Pink Salt ($16.99). Other top sellers include Happy Hormones PCOS Multivitamin V1, Myo D-Chiro Inositol, Magic Magnesium, classic pack.

How is the EcomScout Rating calculated? The B+ grade (47/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Wellness Products Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$285K/mo
Total Stores
177
Avg Revenue
$2K/mo
Top 10% Threshold
$32K/mo

Competition Breakdown

42%
38%
14%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Wellness Products market generates $0M/month across 177 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • 80% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Wellness Products stores earn $32K+/month
  • This store outperforms 95% of Wellness Products competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
82.3%
Pages/Visit
1.1
Avg. Time on Site
1s
Avg. Product Price
$32

Range: $16 - $52

Rating Breakdown

Traffic Growth80/100
Business Quality80/100
Revenue Performance46/100
Marketing Efficiency21/100

Traffic Sources

direct89.6%
organic3.9%
social2.0%
referral1.7%
paid0.0%

Marketing & Ad Spend

Top Paid Keywords

KeywordVolumeCPCCost/mo
supplement germanyEasy24$2.16-

Trustpilot Rating

0.0

0 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
78.8%
🇮🇳India
21.2%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Oath

Is Oath a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Oath is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Oath safe to buy from? Is it a scam?

We don't have Trustpilot review data for Oath. However, our EcomScout rating is B+ (47/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is Oath's EcomScout rating and what does it mean?

Oath has an EcomScout rating of B+ (47/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Oath generate?

Oath receives approximately 250.4K visits per year with estimated monthly revenue of $17.4K - $34.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Oath use?

We detected 7 Shopify apps on Oath, including Shop, Judge.me Product Reviews, Loox Photo Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Wellness Products store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Oath. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Wellness Products store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Oath Shopify store analysis • Wellness ProductsHealth & Wellness • Unlikely Dropshipper • Rating: B+

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