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luminara.com

luminara.com
56/100
EcomScout

luminara.com receives an EcomScout Rating of A+ (56/100), ranking #7,585 out of 202,603 Shopify stores we track. This Home Decor Home & Garden store attracts 788.2K visits per year with estimated revenue of $59.1K - $130.1K/mo..

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$59.1K - $130.1K/mo
Est. Traffic/mo
65.7K
Products
N/A
Top Market
US (88%)
Top Channel
organic (56%)
Trustpilot
1.5/5 (48)

Store Intelligence Summary

Traffic breakdown: organic 56%, direct 11%, referral 5%.

Ad spend: Estimated $10.6K/mo in paid search ($127.3K/yr). Moderate paid strategy supplementing organic growth.

Customer trust: Trustpilot score 1.5/5 based on 48 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (88%), CA (3%), PH (2%).

How is the EcomScout Rating calculated? The A+ grade (56/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Home Decor Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$2.0M/mo
Total Stores
747
Avg Revenue
$3K/mo
Top 10% Threshold
$32K/mo

Competition Breakdown

30%
45%
18%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Home Decor market generates $2M/month across 747 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • 75% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Home Decor stores earn $32K+/month
  • This store outperforms 92% of Home Decor competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
39.0%
Pages/Visit
5.5
Avg. Time on Site
1m 56s

Rating Breakdown

Business Quality80/100
Marketing Efficiency74/100
Revenue Performance58/100
Traffic Growth45/100
Trustpilot40/100

Traffic Sources

organic55.7%
direct10.6%
referral4.7%
social0.2%
paid0.0%

Marketing & Ad Spend

Monthly Ad Spend

$11K

Google Ads estimate

Yearly Ad Budget

$127K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
candles75K$1.41$415
candle65K$0.80$8.5K
luminar35K$0.21$367
flameless candles4K$0.90$5.3K
luminara candlesEasy3K$0.60$1.4K

Trustpilot Rating

1.5

48 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
88.5%
🇨🇦Canada
3.0%
🇵🇭Philippines
1.9%
🇮🇳India
1.9%
🇬🇧United Kingdom
1.5%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Product catalog quality is poor

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Enhance product descriptions, add more images, and expand catalog
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Innqoo Candle Warmer Lamp with Timer, Dimmable Candle Warmer for Jar Candles, Height Adjustable Wax Melts Warmer, Birthday Gifts for Women Mom, House Warming Gifts New Home Decor

Innqoo Candle Warmer Lamp with Timer, Dimmable Candle Warmer for Jar Candles, Height Adjustable Wax Melts Warmer, Birthday Gifts for Women Mom, House Warming Gifts New Home Decor

100
$19.99+223%
RELEANY Area Rugs 8'x10' Washable Non-Slip, Floral Vintage Distress Medallion Carpet for Living Room Bedroom Dining Room, Terracotta Burnt Orange Green

RELEANY Area Rugs 8'x10' Washable Non-Slip, Floral Vintage Distress Medallion Carpet for Living Room Bedroom Dining Room, Terracotta Burnt Orange Green

100
$89.99+223%
DUMOS 64"x21" Arched Full Length Floor Mirror, Full Body Mirror with Stand, Shatterproof Tempered Glass, Modern Aluminum Alloy Frame, Free Standing or Leaning for Home Decor, Gold

DUMOS 64"x21" Arched Full Length Floor Mirror, Full Body Mirror with Stand, Shatterproof Tempered Glass, Modern Aluminum Alloy Frame, Free Standing or Leaning for Home Decor, Gold

99
$48.99+223%
AMADA HOMEFURNISHING 8x10 Washable Area Rug, Low-Profile with Non-Slip Backing & Durable Edge Binding, Vintage Large Rugs for Living Room, Bedroom, Dining Room, Blue

AMADA HOMEFURNISHING 8x10 Washable Area Rug, Low-Profile with Non-Slip Backing & Durable Edge Binding, Vintage Large Rugs for Living Room, Bedroom, Dining Room, Blue

99
$69.99+223%
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Frequently Asked Questions About luminara.com

Is luminara.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, luminara.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is luminara.com safe to buy from? Is it a scam?

luminara.com has a Trustpilot rating of 1.5/5 based on 48 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is A+ (56/100).

What is luminara.com's EcomScout rating and what does it mean?

luminara.com has an EcomScout rating of A+ (56/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does luminara.com generate?

luminara.com receives approximately 788.2K visits per year with estimated monthly revenue of $59.1K - $130.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does luminara.com use?

App detection data for luminara.com is being updated.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Home Decor store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against luminara.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Home Decor store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

luminara.com Shopify store analysis • Home DecorHome & Garden • Unlikely Dropshipper • Rating: A+

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