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lustahair.com

lustahair.com
72/100
EcomScout

lustahair.com receives an EcomScout Rating of S (72/100), ranking #2,447 out of 1,117,633 Shopify stores we track. This Hair Care Beauty & Personal Care store attracts 402.5K visits per year with estimated revenue of $114.8K - $223.2K/mo. It offers 95 products at an average price of A$49.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$114.8K - $223.2K/mo
Est. Traffic/mo
33.5K
Products
95
Top Market
US (49%)
Top Channel
social (41%)
Trustpilot
4.5/5 (83)

Store Intelligence Summary

Traffic breakdown: social 41%, organic 34%, paid 11%, direct 3%.

Product pricing: Average price of A$49 (range: A$9 – A$150) — ≈ $33 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $4/mo in paid search ($48/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.5/5 based on 83 reviews. Excellent reputation — customers rate this store highly.

Top markets: US (49%), AU (11%), GB (8%).

Best-selling product: Priority Order Processing (A$45). Other top sellers include Fiber Precision Applicator, Lusta Ultimate Kit, Rich Medium Brunette // Clingy Fibers.

How is the EcomScout Rating calculated? The S grade (72/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Hair Care Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$10.1M/mo
Total Stores
4,819
Avg Revenue
$2K/mo
Top 10% Threshold
$34K/mo

Competition Breakdown

38%
39%
15%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Hair Care market generates $10M/month across 4,819 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • 77% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Hair Care stores earn $34K+/month
  • This store outperforms 94% of Hair Care competitors
  • Low average order value ($0) — consider bundling or upsells
  • 221 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
48.8%
Pages/Visit
4.9
Avg. Time on Site
3m 59s
Avg. Product Price
A$49

≈ $33 USD

Range: A$9 - A$150

Rating Breakdown

Trustpilot85/100
Business Quality80/100
Revenue Performance75/100
Traffic Growth75/100
Marketing Efficiency36/100

Traffic Sources

social40.7%
organic33.6%
paid10.9%
direct2.6%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$4

Google Ads estimate

Yearly Ad Budget

$48

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
lusta hair toppers44--
allvirginhair boutique12--
lustahair12--

Trustpilot Rating

4.5

83 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
49.3%
🇦🇺Australia
11.2%
🇬🇧United Kingdom
8.0%
🇿🇦South Africa
7.7%
🇮🇳India
6.8%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates

Shopify Theme

Detecting theme...

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Frequently Asked Questions About lustahair.com

Is lustahair.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, lustahair.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is lustahair.com safe to buy from? Is it a scam?

lustahair.com has a Trustpilot rating of 4.5/5 based on 83 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (72/100).

What is lustahair.com's EcomScout rating and what does it mean?

lustahair.com has an EcomScout rating of S (72/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does lustahair.com generate?

lustahair.com receives approximately 402.5K visits per year with estimated monthly revenue of $114.8K - $223.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does lustahair.com use?

We detected 18 Shopify apps on lustahair.com, including Trustpilot, Shop, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Hair Care store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against lustahair.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Hair Care store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

lustahair.com Shopify store analysis • Hair CareBeauty & Personal Care • Unlikely Dropshipper • Rating: S

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