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Made In Cookware

madeincookware.com
S
76/100
EcomScout

Made In Cookware receives an EcomScout Rating of S (76/100), ranking #1,185 out of 1,193,325 Shopify stores we track. This Specialty Foods Food & Beverage store attracts 20.4M visits per year with estimated revenue of $9.7M - $24.2M/mo..

Store descriptionMade In is delivering Stainless Steel, Non Stick, Carbon Steel, Knives, Plates, and Glasses directly to your door at honest prices. Backed by over 110,000 5-star reviews. Shop Now.

Analysis by EcomScout Research Team · How we calculate ratings

Specialty FoodsFood & BeverageChocolate
Est. Revenue/mo
$9.7M - $24.2M/mo
Est. Traffic/mo
1.7M
Products
N/A
Top Market
US (83%)
Top Channel
SearchOrganic (19%)
Trustpilot
3.1/5 (104)

Store Intelligence Summary

Traffic breakdown: SearchOrganic 19%, SearchPaid 18%, Direct 16%, DisplayAds 14%.

Ad spend: Estimated $262.7K/mo in paid search ($3.2M/yr). Heavy ad investor — likely scaling aggressively through paid channels.

Customer trust: Trustpilot score 3.1/5 based on 104 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (83%), DE (2%), AU (1%).

Best-selling product: Complete Kitchen ($2,999). Other top sellers include 10-Piece · Brushed Copper, 3-Piece Set · Brushed Copper, 12" · Brushed Copper.

How is the EcomScout Rating calculated? The S grade (76/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Specialty Foods Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$42.8M/mo
Total Stores
13,287
Avg Revenue
$3K/mo
Top 10% Threshold
$55K/mo

Competition Breakdown

31%
38%
20%
5%
6%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Specialty Foods market generates $43M/month across 13,287 stores
  • •6% are enterprise stores (>$100K/mo) — achievable market
  • •Top 10% of Specialty Foods stores earn $55K+/month
  • •This store outperforms 94% of Specialty Foods competitors
  • •Low average order value ($0) — consider bundling or upsells
  • •795 enterprise stores (>$100K/mo) proves scalability in this market

Top Apps in Specialty Foods

Shop89%Block66%Judge.me Product Reviews33%Pre-Order29%

Best Selling Products

Complete Kitchen#1

Complete Kitchen

$2,999

10-Piece · Brushed Copper#2

10-Piece · Brushed Copper

$799

A carbon steel stovetop griddle is featured, showcasing cooking food with a label declaring it as "Named Best Stovetop Griddle" by America's Test Kitchen.#3

A carbon steel stovetop griddle is featured, showcasing cooking food with a label declaring it as "Named Best Stovetop Griddle" by America's Test Kitchen.

3-Piece Set · Brushed Copper#4

3-Piece Set · Brushed Copper

$299

12" · Brushed Copper#5

12" · Brushed Copper

$149

3 QT · Brushed Copper#6

3 QT · Brushed Copper

$179

Stainless · Brushed Copper#7

Stainless · Brushed Copper

$199

Saucier + Frying Pan Set#8

Saucier + Frying Pan Set

$249

Stainless · Stainless#9

Stainless · Stainless

$399

2 QT + 4 QT · Stainless#10

2 QT + 4 QT · Stainless

$279

Analyzing...
Bounce Rate
54.7%
Pages/Visit
2.9
Avg. Time on Site
1m 48s

Rating Breakdown

Marketing Efficiency90/100
Revenue Performance80/100
Business Quality80/100
Traffic Growth70/100
Trustpilot60/100

Traffic Sources

SearchOrganic19.0%
SearchPaid18.2%
Direct16.2%
DisplayAds13.9%
SocialPaid11.6%
Mail9.1%
Affiliate4.8%
Referrals3.4%
SocialOrganic3.3%
GenAi0.5%

Marketing & Ad Spend

Monthly Ad Spend

$263K

Google Ads estimate

Yearly Ad Budget

$3.2M

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
williams sonomaEasy416K$0.26$12.4K
chickenEasy397K$1.67$73.9K
sur la tableEasy168K$0.20$7.5K
william sonomaEasy146K$0.18$8.3K
rice144K$0.64$1.5K

Trustpilot Rating

3.1

104 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
83.0%
🇩🇪Germany
1.5%
🇦🇺Australia
1.5%
🇬🇧United Kingdom
1.4%
🇨🇦Canada
1.3%

Analysis

Strengths

  • Strong revenue performance and growth
  • High business quality and trust indicators
  • Strong marketing efficiency and ROI

Weaknesses

  • Product catalog quality is poor

Recommendations

  • Enhance product descriptions, add more images, and expand catalog

Shopify Theme

Detecting theme...

Top Keywords

made inmade in cookwaremadeinmsde inmade in pans

Tech Stack & Apps

Fonts

Adobe Fonts

E-commerce Platform

Shopify

Analytics

Google AnalyticsGoogle Tag Manager

Reviews

Bazaarvoice

Video

YouTube

Product Recommendations

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Frequently Asked Questions About Made In Cookware

Is Made In Cookware a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Made In Cookware is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Made In Cookware safe to buy from? Is it a scam?

Made In Cookware has a Trustpilot rating of 3.1/5 based on 104 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (76/100).

What is Made In Cookware's EcomScout rating and what does it mean?

Made In Cookware has an EcomScout rating of S (76/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Made In Cookware generate?

Made In Cookware receives approximately 20.4M visits per year with estimated monthly revenue of $9.7M - $24.2M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Made In Cookware use?

App detection data for Made In Cookware is being updated. The store uses the "Unknown" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Specialty Foods store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Made In Cookware. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Specialty Foods store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Made In Cookware Shopify store analysis • Specialty Foods • Food & Beverage • Unlikely Dropshipper • Rating: S

Last updated: August 12, 2026

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