Mag-Lite
maglite.comMag-Lite receives an EcomScout Rating of S (63/100), ranking #6,235 out of 748,366 Shopify stores we track. This Outdoor Gear Sports & Outdoors store attracts 1.6M visits per year with estimated revenue of $53.4K - $115.7K/mo. It offers 2.5K+ products at an average price of $32.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 52%, direct 18%, paid 18%, social 6%.
Product pricing: Average price of $32 (range: $8 – $140). Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $13.0K/mo in paid search ($155.8K/yr). Moderate paid strategy supplementing organic growth.
Customer trust: Trustpilot score 2.0/5 based on 21 reviews. Mixed reviews — potential service or quality concerns.
Top markets: US (71%), AL (5%), FR (3%).
Best-selling product: Mini Maglite® Pro - LED Flashlight - Holster Pack ($19.99). Other top sellers include Mini Maglite® - LED AA Flashlight - Holster Pack, Solitaire® - LED Flashlight, Mini Maglite® Pro - LED Flashlight.
Outdoor Gear Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Outdoor Gear market generates $14M/month across 3,911 stores
- •6% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Outdoor Gear stores earn $57K+/month
- •This store outperforms 94% of Outdoor Gear competitors
- •Low average order value ($0) — consider bundling or upsells
- •238 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Outdoor Gear
Best Selling Products
#1Mini Maglite® Pro - LED Flashlight - Holster Pack
$19.99
#2Mini Maglite® - LED AA Flashlight - Holster Pack
$17.99
#3Solitaire® - LED Flashlight
$8.99
#4Mini Maglite® Pro - LED Flashlight
$19.99
#5Mini Maglite® - Classic AA Flashlight
$8.99
#6Mini Maglite® - Classic AA Flashlight - Holster Pack
$9.99
#7Maglite® ML300L - LED 3D Flashlight
$38.24
#8Maglite® Solitaire® - LED Spectrum Red
$13.99
#9Mini Maglite® - LED AAA Flashlight
$13.49
#10Maglite® ML150LR - LED Rechargeable Flashlight System
$101.99
Range: $8 - $140
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$13K
Google Ads estimate
Yearly Ad Budget
$156K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| flashlight | 66K | $0.39 | $13.1K |
| torch | 46K | $0.24 | $6 |
| magliteEasy | 11K | $0.88 | $876 |
| arrlEasy | 8K | $0.56 | $21 |
| flashlightsEasy | 5K | $0.42 | $3.5K |
Trustpilot Rating
21 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
Weaknesses
- Trustpilot rating and review volume need improvement
Recommendations
- Encourage customer reviews, respond to feedback, and improve customer service
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (4)
Similar Stores
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Frequently Asked Questions About Mag-Lite
Is Mag-Lite a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Mag-Lite is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Mag-Lite safe to buy from? Is it a scam?
Mag-Lite has a Trustpilot rating of 2.0/5 based on 21 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (63/100).
What is Mag-Lite's EcomScout rating and what does it mean?
Mag-Lite has an EcomScout rating of S (63/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Mag-Lite generate?
Mag-Lite receives approximately 1.6M visits per year with estimated monthly revenue of $53.4K - $115.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Mag-Lite use?
We detected 4 Shopify apps on Mag-Lite, including Frequently Bought Together, ReCharge Subscriptions, Product registration and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Outdoor Gear store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Mag-Lite. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Outdoor Gear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.