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Maia Gifts

maiagifts.co.uk
B+
49/100
EcomScout

Maia Gifts receives an EcomScout Rating of B+ (49/100), ranking #57,796 out of 1,193,325 Shopify stores we track. This Baby Products Baby & Kids store attracts 98.2K visits per year with estimated revenue of $3.6K - $8.4K/mo. It offers 1.8K products at an average price of £26.

Analysis by EcomScout Research Team · How we calculate ratings

Baby ProductsBaby & KidsKids
Est. Revenue/mo
$3.6K - $8.4K/mo
Est. Traffic/mo
8.2K
Products
1.8K
Top Market
GB (71%)
Top Channel
paid (30%)
Trustpilot
4.9/5 (666)

Store Intelligence Summary

Traffic breakdown: paid 30%, organic 27%, direct 25%, referral 11%.

Product pricing: Average price of £26 (range: £5 – £58) — ≈ $33 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $1/mo in paid search ($12/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.9/5 based on 666 reviews. Excellent reputation — customers rate this store highly.

Top markets: GB (71%), US (22%), BG (7%).

Best-selling product: Amuseable Pink and White Jellycat Marshmallows Soft Toys (£24.99). Other top sellers include Amuseable Bouquet of Flowers Soft Toy, Bartholomew Bear Bathrobe Soft Toy, Amuseable Peanut Soft Toy.

How is the EcomScout Rating calculated? The B+ grade (49/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Baby Products Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$25.5M/mo
Total Stores
11,972
Avg Revenue
$2K/mo
Top 10% Threshold
$38K/mo

Competition Breakdown

37%
38%
17%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Baby Products market generates $26M/month across 11,972 stores
  • •5% are enterprise stores (>$100K/mo) — achievable market
  • •75% of stores earn less than $10K/month — relatively low barrier to entry
  • •Top 10% of Baby Products stores earn $38K+/month
  • •This store outperforms 94% of Baby Products competitors
  • •Low average order value ($0) — consider bundling or upsells
  • •554 enterprise stores (>$100K/mo) proves scalability in this market

Top Apps in Baby Products

Shop95%Block73%Judge.me Product Reviews39%Pre-Order35%

Best Selling Products

Amuseable Pink and White Jellycat Marshmallows Soft Toys#1

Amuseable Pink and White Jellycat Marshmallows Soft Toys

£24.99≈ $32

Amuseable Bouquet of Flowers Soft Toy#2

Amuseable Bouquet of Flowers Soft Toy

£41.99≈ $53

Bartholomew Bear Bathrobe Soft Toy#3

Bartholomew Bear Bathrobe Soft Toy

£39.99≈ $51

Amuseable Peanut Soft Toy#4

Amuseable Peanut Soft Toy

£17.99≈ $23

Sky Dragon Soft Toy#5

Sky Dragon Soft Toy

£57.99≈ $74

Highland Cow Keyring#6

Highland Cow Keyring

£4.75≈ $6.03

Amuseable Rosie Lea Mug#7

Amuseable Rosie Lea Mug

£29.99≈ $38

Munro Scottie Dog Soft Toy#8

Munro Scottie Dog Soft Toy

£29.99≈ $38

Amuseable Pickle Soft Toy#9

Amuseable Pickle Soft Toy

£19.99≈ $25

Pom Pom Sheep Keyring#10

Pom Pom Sheep Keyring

£5≈ $6.35

Analyzing...
Bounce Rate
47.6%
Pages/Visit
4.2
Avg. Time on Site
3m 24s
Avg. Product Price
£26

≈ $33 USD

Range: £5 - £58

Rating Breakdown

Trustpilot95/100
Business Quality80/100
Traffic Growth65/100
Revenue Performance24/100
Marketing Efficiency22/100

Traffic Sources

paid30.0%
organic26.8%
direct25.4%
referral10.7%
social4.5%

Marketing & Ad Spend

Monthly Ad Spend

$1

Google Ads estimate

Yearly Ad Budget

$12

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
maia giftsEasy12--

Trustpilot Rating

4.9

666 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
70.7%
🇺🇸United States
22.4%
🇧🇬Bulgaria
6.9%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (12)

ShopTrustpilot3.5Tidio Live ChatMailchimp4.8Pre-Order0CustomF4283f50 80df 45be ba1c 8df1875b7bb6Elfsight4035734a deaa 4e27 ab06 7d1951ff3d93BlockEmbed initNova cookie

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Frequently Asked Questions About Maia Gifts

Is Maia Gifts a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Maia Gifts is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Maia Gifts safe to buy from? Is it a scam?

Maia Gifts has a Trustpilot rating of 4.9/5 based on 666 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (49/100).

What is Maia Gifts's EcomScout rating and what does it mean?

Maia Gifts has an EcomScout rating of B+ (49/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Maia Gifts generate?

Maia Gifts receives approximately 98.2K visits per year with estimated monthly revenue of $3.6K - $8.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Maia Gifts use?

We detected 12 Shopify apps on Maia Gifts, including Shop, Trustpilot, Tidio Live Chat and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Baby Products store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Maia Gifts. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Baby Products store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Maia Gifts Shopify store analysis • Baby Products • Baby & Kids • Unlikely Dropshipper • Rating: B+

Last updated: August 10, 2026

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