Maru Swimwear
maruswim.comMaru Swimwear receives an EcomScout Rating of B+ (47/100), ranking #25,333 out of 481,579 Shopify stores we track. This Swimming Equipment Sports & Outdoors store attracts 87.8K visits per year with estimated revenue of $2.2K - $4.8K/mo. It offers 121 products at an average price of $16.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of $16 (range: $9 – $30). Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $574/mo in paid search ($6.9K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.9/5 based on 255 reviews. Excellent reputation — customers rate this store highly.
Top markets: GB (46%), US (29%), VN (24%).
Best-selling product: Maru Lime Front Snorkel ($24.99). Other top sellers include Maru Swimming Hand Paddles - Lime, Mesh Bag For Swim Equipment - Lime, Maru Adult Pull Buoy in Lime, Blue and White.
Swimming Equipment Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Swimming Equipment market generates $0M/month across 2 stores
- •100% of stores earn less than $10K/month — relatively low barrier to entry
- •This store outperforms 3% of Swimming Equipment competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Swimming Equipment
Best Selling Products
#1Maru Lime Front Snorkel
$24.99
#2Maru Swimming Hand Paddles - Lime
$10.99
#3Mesh Bag For Swim Equipment - Lime
$9.49
#4Maru Adult Pull Buoy in Lime, Blue and White
$11.99
#5Maru Swim Kickboard - Blue and Pink Swirl
$15.99
#6Maru Swim Adult Pull Buoy - Blue and Pink Swirl
$12.99
#7Maru Swim Adult Pull Buoy - Dark Purple and Purple Swirl
$11.99
#8Maru Swim Kickboard - Dark Purple and Purple Swirl
$15.49
#9Adult Pull Buoy - Black and White Swirl
$11.99
#10Maru Swimming Hand Paddles - Pink
$10.99
Range: $9 - $30
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$574
Google Ads estimate
Yearly Ad Budget
$7K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| kickboardEasy | 8K | $0.43 | $138 |
| swimming gogglesEasy | 5K | $0.94 | $1.3K |
| swimming capsEasy | 930 | $0.46 | $225 |
| kids swimming ear plugs | 250 | - | - |
Trustpilot Rating
255 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent Trustpilot rating and review volume
Weaknesses
- Revenue performance needs improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →
PageFly Landing Page Builder
Loox Photo Reviews
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Frequently Asked Questions About Maru Swimwear
Is Maru Swimwear a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Maru Swimwear is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.
Is Maru Swimwear safe to buy from? Is it a scam?
Maru Swimwear has a Trustpilot rating of 4.9/5 based on 255 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (47/100).
What is Maru Swimwear's EcomScout rating and what does it mean?
Maru Swimwear has an EcomScout rating of B+ (47/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does Maru Swimwear generate?
Maru Swimwear receives approximately 87.8K visits per year with estimated monthly revenue of $2.2K - $4.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Maru Swimwear use?
We detected 14 Shopify apps on Maru Swimwear, including Shop, PageFly Landing Page Builder, Loox Photo Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Swimming Equipment store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Maru Swimwear. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Swimming Equipment store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.