MaxiNutrition
maxinutrition.comMaxiNutrition receives an EcomScout Rating of S (66/100), ranking #2,346 out of 199,057 Shopify stores we track. This Wellness Healthcare store attracts 1.2M visits per year with estimated revenue of $92.8K - $206.3K/mo. It offers 64 products at an average price of $24.
Store descriptionMaxiNutrition – the UK’s original protein brand. Backed by 30 years of expertise, our products support your fitness, strength, and recovery goals.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: SearchOrganic 49%, SearchPaid 15%, DisplayAds 13%, Direct 13%.
Product pricing: Average price of $24 (range: $5 – $50). Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $53/mo in paid search ($636/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.3/5 based on 12,794 reviews. Good standing with customers.
Top markets: US (25%), GB (18%), IN (7%).
Best-selling product: Cyclone All-In-One Protein Powder (ADDED CREATINE) ($49.99). Other top sellers include Promax Lean All-In-One Protein Powder, Progain All-In-One Protein Powder, MaxWhey Protein Powder.
Wellness Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Wellness market generates $56M/month across 2,299 stores
- •26% are enterprise stores (>$100K/mo) — competitive market
- •Top 10% of Wellness stores earn $264K+/month
- •This store outperforms 91% of Wellness competitors
- •Low average order value ($0) — consider bundling or upsells
- •589 enterprise stores (>$100K/mo) proves scalability in this market
Best Selling Products
#1Cyclone All-In-One Protein Powder (ADDED CREATINE)
$49.99
#2Promax Lean All-In-One Protein Powder
$49.99
#3Progain All-In-One Protein Powder
$39.99
#4MaxWhey Protein Powder
$18.99
#5The Original Red Lid Protein Shaker
$4.99
#6Hydration Tablets 10pcs x 6
$14.99
#7MaxClear - Clear Protein Isolate
$17.99
#8Creamy Core Protein Bars 12 x 45g
$19.99
#9Protein Coffee - Maxpresso
$14.99
#10Creapure Creatine Monohydrate 250g
$18.99
Range: $5 - $50
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$53
Google Ads estimate
Yearly Ad Budget
$636
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| premier protein cafe latteEasy | 320 | - | - |
| promax protein powderEasy | 125 | $1.65 | $2 |
| maxi nutritionEasy | 90 | - | - |
| maxnutrition | 12 | - | - |
Trustpilot Rating
12,794 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent Trustpilot rating and review volume
Shopify Theme
Top Keywords
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (4)
GOAFFPRO ‑ Affiliate Marketing
スマホナビゲーション｜リテリア Navigation0
Klaviyo Reviews
Judge.me Ali Reviews ImporterE-commerce Platform
ShopifyAnalytics
Google Analytics
Google Tag ManagerEmail Marketing
Reviews
Security
Sales Channels
Similar Stores
View all →Trending Wellness Products
Products gaining popularity in Wellness right now, based on Amazon & Google Trends data.
Fitbit Inspire 3 Health & Fitness Tracker with Stress Management, Workout Intensity, Sleep Tracking, 24/7 Heart Rate - 3-Month Google Health Premium Membership Included - Midnight Zen/Black
Majestic Pure Essential Oil with Glass Dropper - 100% Pure and Natural - Essential Oils for Diffuser, Aromatherapy, Soap and Candle Making, Lavender Essential Oil, Lavender Oil, 4 Fl Oz
Sports Research® Omega-3 Fish Oil 1250 - Triple Strength Fish Oil Supplement from Wild Alaska Pollock - MSC Certified Sustainable · Non-GMO · Soy Free - 90 Softgel Capsules
Majestic Pure Essential Oil with Glass Dropper - 100% Pure and Natural - Essential Oils for Diffuser, Aromatherapy, Soap and Candle Making, Eucalyptus Essential Oil, Eucalyptus Oil, 4 Fl Oz
Frequently Asked Questions About MaxiNutrition
Is MaxiNutrition a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, MaxiNutrition is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.
Is MaxiNutrition safe to buy from? Is it a scam?
MaxiNutrition has a Trustpilot rating of 4.3/5 based on 12,794 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (66/100).
What is MaxiNutrition's EcomScout rating and what does it mean?
MaxiNutrition has an EcomScout rating of S (66/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does MaxiNutrition generate?
MaxiNutrition receives approximately 1.2M visits per year with estimated monthly revenue of $92.8K - $206.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does MaxiNutrition use?
We detected 4 Shopify apps on MaxiNutrition, including GOAFFPRO ‑ Affiliate Marketing, スマホナビゲーション｜リテリア Navigation, Klaviyo Reviews and more. The store uses the "NEW March 2026 - Improved Speed" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Wellness store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against MaxiNutrition. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Wellness store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.