Meaningful Beauty
meaningfulbeauty.comMeaningful Beauty receives an EcomScout Rating of S (85/100), ranking #4 out of 367,304 Shopify stores we track. This Skincare Beauty & Personal Care store attracts 6.7M visits per year with estimated revenue of $792.0K - $1.5M/mo. It offers 99 products at an average price of $62.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: direct 12%, referral 2%.
Product pricing: Average price of $62 (range: $30 – $98). Mid-range pricing strategy.
Ad spend: Estimated $60.1K/mo in paid search ($721.4K/yr). Heavy ad investor — likely scaling aggressively through paid channels.
Customer trust: Trustpilot score 4.1/5 based on 2,168 reviews. Good standing with customers.
Top markets: US (80%), VN (2%), NG (2%).
Best-selling product: Payment Product - Continuity - 3P. Other top sellers include Crinkle Paper, Lifting Eye Creme, Original Skincare System.
Skincare Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Skincare market generates $10M/month across 7,392 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •90% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Skincare stores earn $11K+/month
- •This store outperforms 89% of Skincare competitors
- •Cleansers shows highest opportunity with $1,540 median revenue and medium competition
- •High average order value ($183) suggests premium positioning works well
- •102 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Skincare
Best Selling Products
Range: $30 - $98
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$60K
Google Ads estimate
Yearly Ad Budget
$721K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| rodan and fieldsEasy | 101K | $0.32 | $23.4K |
| cindy crawfordEasy | 81K | $2.90 | $80 |
| beauty | 76K | $0.49 | $1.5K |
| esthetics | 42K | $3.32 | $2.3K |
| skin care | 19K | $1.97 | $111.9K |
Trustpilot Rating
2,168 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
- Strong marketing efficiency and ROI
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (6)
Similar Stores
View all →Trending Skincare Products
Products gaining popularity in Skincare right now, based on Amazon & Google Trends data.
Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz
medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid, 0.45% BHA Salicylic Acid | Ideal for All, Korean Skin Care, 70 Pads (1 Pack)
Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack
CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce
Frequently Asked Questions About Meaningful Beauty
Is Meaningful Beauty a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Meaningful Beauty is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Meaningful Beauty safe to buy from? Is it a scam?
Meaningful Beauty has a Trustpilot rating of 4.1/5 based on 2,168 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (85/100).
What is Meaningful Beauty's EcomScout rating and what does it mean?
Meaningful Beauty has an EcomScout rating of S (85/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Meaningful Beauty generate?
Meaningful Beauty receives approximately 6.7M visits per year with estimated monthly revenue of $792.0K - $1.5M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Meaningful Beauty use?
We detected 6 Shopify apps on Meaningful Beauty, including Shop, ReCharge Subscriptions, Yotpo Reviews & UGC and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Skincare store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Meaningful Beauty. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Skincare store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.