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Melville Candy

melvillecandy.com
42/100
EcomScout

Melville Candy receives an EcomScout Rating of B+ (42/100), ranking #70,413 out of 951,456 Shopify stores we track. This Candy Food & Beverage store attracts 98.3K visits per year with estimated revenue of $13.2K - $26.5K/mo. It offers 457 products at an average price of $58.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$13.2K - $26.5K/mo
Est. Traffic/mo
8.2K
Products
457
Top Market
US (94%)
Top Channel
N/A
Est. Ad Spend/mo
$82

Store Intelligence Summary

Product pricing: Average price of $58 (range: $30 – $96). Mid-range pricing strategy.

Ad spend: Estimated $82/mo in paid search ($984/yr). Lean ad budget — primarily relying on organic or social channels.

0

Top markets: US (94%), PK (5%), IN (0%).

Best-selling product: Best Seller Honey Spoon Multipack: Lemon, Lavender, Tupelo ($29.95). Other top sellers include Lobster Lollipops, Clover Honey Spoons (15ct), Lobster Lollipops (12 ct).

How is the EcomScout Rating calculated? The B+ grade (42/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Candy Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$336K/mo
Total Stores
360
Avg Revenue
$933/mo
Top 10% Threshold
$11K/mo

Competition Breakdown

52%
37%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Candy market generates $0M/month across 360 stores
  • 2% are enterprise stores (>$100K/mo) — achievable market
  • 89% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Candy stores earn $11K+/month
  • This store outperforms 91% of Candy competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
58.3%
Pages/Visit
6.6
Avg. Time on Site
5m 32s
Avg. Product Price
$58

Range: $30 - $96

Rating Breakdown

Business Quality80/100
Traffic Growth70/100
Marketing Efficiency36/100
Revenue Performance33/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$82

Google Ads estimate

Yearly Ad Budget

$984

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
melville candyEasy320--
jc pie pops44--
mallowowEasy44--
gummi lobsters18--

Trustpilot Rating

0.0

0 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
94.5%
🇵🇰Pakistan
5.3%
🇮🇳India
0.2%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (3)

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Frequently Asked Questions About Melville Candy

Is Melville Candy a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Melville Candy is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Melville Candy safe to buy from? Is it a scam?

We don't have Trustpilot review data for Melville Candy. However, our EcomScout rating is B+ (42/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is Melville Candy's EcomScout rating and what does it mean?

Melville Candy has an EcomScout rating of B+ (42/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Melville Candy generate?

Melville Candy receives approximately 98.3K visits per year with estimated monthly revenue of $13.2K - $26.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Melville Candy use?

We detected 3 Shopify apps on Melville Candy, including Shop, Shopify Forms, Block.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Candy store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Melville Candy. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Candy store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Melville Candy Shopify store analysis • CandyFood & Beverage • Unlikely Dropshipper • Rating: B+

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