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merinoandco.com.au

merinoandco.com.au
44/100
EcomScout

merinoandco.com.au receives an EcomScout Rating of B+ (44/100), ranking #32,473 out of 481,852 Shopify stores we track. This Clothing Fashion & Apparel store attracts 106.5K visits per year with estimated revenue of $12.9K - $28.0K/mo. It offers 46 products at an average price of $151.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$12.9K - $28.0K/mo
Est. Traffic/mo
8.9K
Products
46
Top Market
AU (100%)
Top Channel
N/A

Store Intelligence Summary

Product pricing: Average price of $151 (range: $19 – $319). Positioned in the premium segment.

0

Top markets: AU (100%).

Best-selling product: Checked Merino Wool Scarf Australia – Crafted from 100% Premium Wool ($79). Other top sellers include Merinosnug Solid Colour Merino Wool Scarf – Australian-Made, 100% Premium Wool, MerinoSnug Women's Wool Cotton Socks, MerinoSnug Men's Wool Cotton Socks.

How is the EcomScout Rating calculated? The B+ grade (44/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Clothing Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$7.7M/mo
Total Stores
3,672
Avg Revenue
$2K/mo
Top 10% Threshold
$32K/mo

Competition Breakdown

33%
43%
16%
4%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Clothing market generates $8M/month across 3,672 stores
  • 4% are enterprise stores (>$100K/mo) — achievable market
  • 76% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Clothing stores earn $32K+/month
  • This store outperforms 93% of Clothing competitors
  • Low average order value ($0) — consider bundling or upsells
  • 161 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
21.8%
Pages/Visit
2.5
Avg. Time on Site
15m 42s
Avg. Product Price
$151

Range: $19 - $319

Rating Breakdown

Business Quality80/100
Traffic Growth65/100
Revenue Performance50/100
Marketing Efficiency7/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Top Countries

🇦🇺Australia
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (3)

Frequently Asked Questions About merinoandco.com.au

Is merinoandco.com.au a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, merinoandco.com.au is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is merinoandco.com.au safe to buy from? Is it a scam?

We don't have Trustpilot review data for merinoandco.com.au. However, our EcomScout rating is B+ (44/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is merinoandco.com.au's EcomScout rating and what does it mean?

merinoandco.com.au has an EcomScout rating of B+ (44/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does merinoandco.com.au generate?

merinoandco.com.au receives approximately 106.5K visits per year with estimated monthly revenue of $12.9K - $28.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does merinoandco.com.au use?

We detected 3 Shopify apps on merinoandco.com.au, including Shop, Mailchimp, Block.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Clothing store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against merinoandco.com.au. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Clothing store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

merinoandco.com.au Shopify store analysis • ClothingFashion & Apparel • Unlikely Dropshipper • Rating: B+

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