Merrell
merrell.clMerrell receives an EcomScout Rating of S (72/100), ranking #2,446 out of 1,117,024 Shopify stores we track. This Outdoor Apparel and Footwear Sports & Outdoors store attracts 10.1M visits per year with estimated revenue of $4.7K - $10.2K/mo. It offers 905 products at an average price of CLP 52,142.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 37%, direct 30%, paid 15%, social 7%.
Product pricing: Average price of CLP 52,142 (range: CLP 5,593 – CLP 87,493). Positioned in the premium segment.
Ad spend: Estimated $12/mo in paid search ($144/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 1.5/5 based on 802 reviews. Mixed reviews — potential service or quality concerns.
Top markets: CL (98%), MX (1%), UY (0%).
Best-selling product: Gorro Unisex Tetsa 2-Layer Beanie Gris Merrell (CLP 19,990). Other top sellers include Jockey Unisex Coaticook 6 Panel Trucker Morado Merrell, Guantes Hombre Frost Stretch Gris Merrell, Calcetin Unisex Fun Sock Verde Merrell.
Outdoor Apparel and Footwear Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Outdoor Apparel and Footwear market generates $0M/month across 1 stores
- •This store outperforms 0% of Outdoor Apparel and Footwear competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Outdoor Apparel and Footwear
Best Selling Products
#1Gorro Unisex Tetsa 2-Layer Beanie Gris Merrell
CLP 19,990
#2Jockey Unisex Coaticook 6 Panel Trucker Morado Merrell
CLP 24,990
#3Guantes Hombre Frost Stretch Gris Merrell
CLP 20,993
#4Calcetin Unisex Fun Sock Verde Merrell
CLP 5,593
#5Botella Unisex Trinity Double Layer Stainless Steel Verde Merrell
CLP 18,392
#6Jockey Unisex Corduroy 5 Panel Dewey Azul Merrell
CLP 14,994
#7Botin Mujer Accentor 3 Sport Mid Gore-tex Negro Merrell
CLP 80,994
#8Botin Mujer Accentor 3 Sport Mid Gore-Tex Celeste Merrell
CLP 67,495
#9Botin Hombre Accentor 3 Sport Mid Gore-tex
CLP 80,994
#10Botin Hombre Accentor 3 Sport Mid Gore-Tex Negro Merrell
CLP 67,495
Range: CLP 5,593 - CLP 87,493
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$12
Google Ads estimate
Yearly Ad Budget
$144
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| maipo merrellEasy | 55 | $0.97 | - |
| merrell chileEasy | 44 | - | - |
Trustpilot Rating
802 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Strong revenue performance and growth
- Excellent traffic and growth metrics
- High business quality and trust indicators
- High-quality product catalog
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (5)
Loox Photo ReviewsSimilar Stores
View all →Trending Products to Sell
Top trending products across all categories right now, based on Amazon & Google Trends data.
Hanes Men's Hoodie - EcoSmart Fleece Hooded Sweatshirt for Men & Women - Midweight Fleece - Big & Tall Available
OEAK Womens Jelly Bras Wireless Deep V Bralette Comfy Push Up Tshirt Bras | Comfortable,support and lift,no underwire,bralettes,plunge,full coverage,invisible,balconette,minimizer,no show,soft
JanSport SuperBreak One Backpacks - Durable, Lightweight Bookbag with 1 Main Compartment, Front Utility Pocket with Built-in Organizer - Premium Backpack, Black
Water Shoes for Women Men Quick-Dry Aqua Socks Swim Beach Outfits Barefoot | Yoga Exercise Wear Sport Accessories Pool Camping Must Haves River Hiking Youth Adult
Frequently Asked Questions About Merrell
Is Merrell a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Merrell is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Merrell safe to buy from? Is it a scam?
Merrell has a Trustpilot rating of 1.5/5 based on 802 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (72/100).
What is Merrell's EcomScout rating and what does it mean?
Merrell has an EcomScout rating of S (72/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Merrell generate?
Merrell receives approximately 10.1M visits per year with estimated monthly revenue of $4.7K - $10.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Merrell use?
We detected 5 Shopify apps on Merrell, including Pre-Order, Judge.me Product Reviews, Block and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Outdoor Apparel and Footwear store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Merrell. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Outdoor Apparel and Footwear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.